What Do High-Performance E-Commerce Websites Do Differently? Results from the 2020 KPI Study
Moz
JANUARY 14, 2020
In our 2016 study , the two stand-out correlations with conversion rate were: High-performing websites got more significantly paid search traffic than the chasing pack. High-performing websites got significantly more mobile traffic than the chasing pack. This stat summons the final wag for the long-tail of smaller specialist retailers.
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