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How To Optimize Your Landing Page For Better PPC

Unbounce

PPC is a method of digital advertising in which you aim to get your ads to rank as the highest result displayed for user searches, and you, as the advertiser, pay a fee each time it’s clicked. billion in revenue from Google Ads alone the year before. How Do Paid Ads Work, Anyway?

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Retention Marketing: How To Win Back Your Existing Customers

CoSchedule

Many marketers focus on high-volume channels like Facebook, TikTok, and Google. This short-sighted approach neglects high-value opportunities like retention marketing. To improve the effectiveness of your marketing efforts, consider fostering customer loyalty with a renewed retention strategy. table of contents].

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How to grow your email list for free in 2021

ConvertKit

Maybe you’ve seen marketers or other creators sharing this mind-boggling statistic: For every $1 spent on email, you get $38 back. Many people talk about email marketing as if it’s the secret to success as a creative business owner. Not everyone who visits your website or social media profile is immediately ready to buy.

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3 Ways to Make the Modern Buyer Love You

Seismic

Unlike years past, the modern sales experience is buyer-driven, and sellers need to adapt in order to thrive. Most sellers will attest that getting a response from a targeted prospect is difficult, and locking down a first meeting can be nearly impossible. Prior to the rise of technology, B2B sellers were behind the wheel.

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365 Marketing Quotes to Keep You Fired Up All Year

Content Standard

Every marketer needs a pearl of wisdom or two to help guide them. That’s why we’ve put together this list of 365 marketing quotes, by or for marketers, from the best and the brightest in history. ” — Adolph Ochs “Advertising is only evil when it advertises evil things.”

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3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

Make your content at least semi-friendly for search engines. A digital marketing success story. Now, the move is toward “social objects&# which are invariably smaller, more directed pieces of content. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated.

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RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

Make your content at least semi-friendly for search engines. A digital marketing success story. Now, the move is toward “social objects&# which are invariably smaller, more directed pieces of content. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated.

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