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How Brand Advertising is Beneficial for B2B Marketers

Valasys

Investing in paid advertising like LinkedIn, Google Ads, Facebook & others allows marketers to expand their organic reach to a wide audience quickly before their organic strategy gains traction. Also, positive word-of-mouth marketing (WOMM) is a repercussion of delivering an excellently seamless after-sales experience.

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How to Build Customer Loyalty with Content Marketing

Valasys

With the help of intent data & tools available for the psychographic analysis of the prospects, the marketers can analyze the emotional quotients of the prospects. Read more on 8 Reasons why B2b Marketers Should Prioritize Word of Mouth Marketing (WOMM). Define Your Target Persona: Doing the basics correctly matters the most.

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How to Scale Up Personalization to Streamline B2B Sales Cycle

Valasys

& the demographic, firmographic, technographic & psychographic insights of the customers amassed from an array of channels across the web. Besides, scaling up personalization also helps the marketers to upsell their after-sales services, inspire customer loyalty & boost prospecting through positive Word-of-Mouth-Marketing (WOMM).

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5 Reasons to use Emotional Analytics in B2B Marketing

Valasys

Focus on Building Strong Brand Equity & on Positive Word of Mouth Marketing (WOMM): The marketers can evoke positive sentiments in the minds of their prospects by positive word of mouth marketing (WOMM). Moreover, displaying positive customer testimonials across omnichannel ensures that positive brand equity is developed.

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4 Perils of Decoupled Data Regulation & Customer Experience

Valasys

In turn, customer advocacy & positive Word-of-Mouth-Marketing (WOMM) brings a lot more customers. Follow Us on LinkedIn: Follow Us on Facebook: Subscriber Us on Youtube: Contact us to unravel the trajectories to perennially healthy sales pipelines & optimize your marketing ROI.

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Top Facebook Ad ideas for B2B SaaS Businesses

Valasys

Moreover, 91% of B2B SaaS marketers prefer Facebook Ads over LinkedIn (Source: Statista). Audiences can be targeted based on their demographic, firmographic, technographic & psychographic insights as well on the basis of their past buying-behaviors & research habits.

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How B2B Marketers can stay close to their Customers

Valasys

The realm of personalization extends to delivering the prospects with highly-tailored pieces of content based on their demographic, firmographic, psychographic, techno-graphic and ‘fit-data’ as well as based on their intent-data obtained from the website analytics as well as from the third-party sources.