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Crimson Marketing

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6 Reasons Why You Shouldn’t Forget About LinkedIn

Crimson Marketing

Sometimes LinkedIn gets put on the backburner, with more focus allotted to other social media networks like Facebook and Twitter. But when it comes to B2B marketing LinkedIn can be your most valuable resource. No other social platform allows you to find leads, share content and drive traffic as effectively as LinkedIn.

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The Who, What, Why & How of Sharing Information [Infographic]

Crimson Marketing

Careerist: These sharers are savvy business networkers and are more likely to share content on LinkedIn. They share informative content via social networks as well as by email. They are empowered by social media and tend to use both Twitter and Facebook. Two new members join LinkedIn every second.

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Think Before Ignoring These 15 Digital Marketing Trends

Crimson Marketing

Social commerce: . Social media: . Facebook, Twitter, and LinkedIn: “ Facebook, Twitter, and LinkedIn are social media’s big three. Almost all marketers (93%) are using Facebook as a marketing tool, the most of any social media network; Twitter is second (79%), followed by LinkedIn (71%).”

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359 Million Reasons to Join Google+

Crimson Marketing

Google+ is absolutely one of the best social media networks available to you. A lot of you plan your marketing strategies around Twitter, LinkedIn, and Facebook, but its a detriment to you if you don’t include Google+ in your marketing mix. Google+ is far ahead of Twitter, and light years ahead of LinkedIn.

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How Marketing Can Supercharge Sales with Big Data & Social Selling

Crimson Marketing

Chances are you subscribe to a variety of industry blogs and regularly engage in discussions on social networks like LinkedIn and Twitter. Those seeking solutions to their problems can easily find them by surfing the web, reading blog posts, and engaging with users on social media. The thing is, so do your buyers.

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4 Reasons Why Google+ is a Killer B2B Social Media Platform

Crimson Marketing

My following post was recently featured on Social Media B2B: Most of our B2B clients have staked a claim on Google+, but they don’t invest in it. They invest in Facebook and Twitter and (more and more) in LinkedIn. Google+ is far ahead of Twitter, and light years ahead of LinkedIn. It places a social layer upon: Gmail.

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The Four Pillars of Content Strategy

Crimson Marketing

Use social media to tell people it’s available. Of particular importance are the use of social media and engaging with owners of other sites. Use Social Media. Create a posting cadence across all of your social channels to alert people as your content becomes available. Publish on Other Social Properties.