Remove trigger journeys
article thumbnail

Increase Trade Show ROI with a Personalized, Digital Buying Journey

LeanData

With a looming market downturn, trade shows can be an expensive marketing play. So when the average cost per lead at a trade show is $811 , every prospect counts. . Better Trade Show Follow Up . So here’s a better approach: map out a digital-first buying journey supported by a connected RevTech stack.

article thumbnail

The Lead Generation Strategy Guide

Zoominfo

What is lead generation, and why is it a source of contention for sales and marketing teams? What does a “good lead” look like anyway? Get answers to these questions about lead gen — and so much more! What is Lead Generation? While the B2B landscape may always be changing, lead generation will always be important.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Lead Generation Strategy Guide

Zoominfo

What is lead generation, and why is it a source of contention for sales and marketing teams? What does a “good lead” look like anyway? Get answers to these questions about lead gen — and so much more! What Is Lead Generation? While the B2B landscape may always be changing, lead generation will always be important.

article thumbnail

B2B Lead Generation Blog: Lead qualification and scoring for better leads

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! But inquiries are not leads.

article thumbnail

B2B Lead Generation Blog: Targeting Your B2B Lead Generation

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

article thumbnail

Strategies for CRM Opportunities

GreenRope

When it comes to managing the sales process for complex, high value products and services, opportunities are the best tool in your bag. Opportunities are designed to help you track the entire sales process, including everything you are selling, the value to your company, and forecasting how each salesperson will do. Leads vs Contacts.

CRM 40
article thumbnail

Strategies for CRM Opportunities

GreenRope

When it comes to managing the sales process for complex, high value products and services, opportunities are the best tool in your bag. Opportunities are designed to help you track the entire sales process, including everything you are selling, the value to your company, and forecasting how each salesperson will do. Leads vs Contacts.

CRM 40