article thumbnail

30 B2B Social Media Tips for 2016

KoMarketing Associates

In fact, according to the Salesforce 2015 State of Marketing Report , 66% of businesses now have a dedicated social media team. It takes analysis and strategy, and like everything else in marketing, it must continuously evolve. How do you make better marketing decisions? Align Social with Sales & Marketing.

article thumbnail

Yours in Marketing Episode 2 – ft. Cyrus Shepard

Directive Agency

Blake Emal : Welcome to the Yours in Marketing Podcast. Just a reminder to please leave an honest review for the Yours in Marketing Podcast. I quit the restaurant business, I was building websites, I was building some affiliate sites as people did back in 2008, 2009, and I needed to figure out how to market them.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Yours in Marketing Episode 2 – ft. Cyrus Shepard

Directive Agency

Blake Emal : Welcome to the Yours in Marketing Podcast. Just a reminder to please leave an honest review for the Yours in Marketing Podcast. I quit the restaurant business, I was building websites, I was building some affiliate sites as people did back in 2008, 2009, and I needed to figure out how to market them.

article thumbnail

Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

Wolfley points to the nostalgic days of internet angst for many: MySpace. He was also a director for Ubiquitous, an influencer marketing agency, and Canoo, an electric vehicle startup. Can you elaborate on your approach to marketing in a unique way? How can social teams and marketing leaders make a case for bigger risks?

article thumbnail

Build some social media marketing backbone you big wuss

Biznology

I recently received a comment chastising me for suggesting that your web site should be a trap from Peter Johnston , who said, “This attitude has no place in modern marketing. This sort of general point-of-view is actually dangerous for anyone who actually wants to be successful using social media as a marketing platform.

article thumbnail

Building Content Marketing Strategy – 10 Steps

Marketing Insider Group

As we look back on 2012, I think the award for biggest buzzword for the year should go to Content Marketing. Plus, content marketing has been around for a long time, especially in B2B high-tech marketing. In short, customers are more informed, they find information on their own and they mainly use the internet for research.

article thumbnail

Yours in Marketing Episode 5 – SEO Tools with Tim Soulo

Directive Agency

Blake Emal: Welcome to the Yours in Marketing podcast. On this episode, we speak with Tim Soulo, the Chief Marketing Office and Product Advisor at Ahrefs. This episode of the Yours in Marketing podcast was really special because I was able to speak with Tim Soulo who is the Chief Marketing Officer of Ahrefs.

SEO 40