Vidyard

APRIL 17, 2015

Marketo’s Marketing Nation Summit is like starter’s pistol for marketers in Q2. Spring has sprung, and thousands of marketers descended on San Francisco to learn from one another, share some drinks at the annual gala, and discover new technologies to take their marketing to the next level. Channels are dead.

Narrowcasting 51

Narrowcasting Advertising Agencies P2P Work Management 51

The ROI Guy

DECEMBER 23, 2010

From our social media ROI studies, analyzing the investment, popularity, practices and results of social media marketing for the Fortune 500, and select small / medium companies, a key indicator to social media ROI success was level of engagement. the quantified return on investment (ROI) from social marketing efforts.

Social Media 40

Social Media ROI Practices Media 40

Vidyard

JANUARY 19, 2015

82% of B2B marketers reported success with video marketing initiatives. This may seem contradictory to the last question, but narrowcasting is another great way to use video to get your message to the right audience. Think back to the last marketing video you saw on YouTube that made you cringe. What’s not to love?

Video Marketing 50

Video Marketing Campaigns Narrowcasting Viral Marketing 50

Webbiquity

FEBRUARY 23, 2012

It’s mostly a playground for engineers and marketers. It’s “the linchpin of Google’s plan to own the entire internet” (see below for the source of that quote). Getting Your Small Business Ready for Google+ by Blue Focus Marketing. 12 Google+ Marketing Tips From the Pros by Social Media Examiner.

Google 100

Google Tactics Tips Best Practices 100

Convince & Convert

MARCH 6, 2012

Maybe Narrowcasting Trumps Broadcasting. I think he said, “I just have to be liked by six marketing directors in the world. I think in many ways the social web really amplifies personality. it almost doesn’t matter as much the amplification of that person. Really, it’s a new marketing channel.

Case Studies 122

Case Studies Narrowcasting Case Study Enterprise Management 122

Single Grain

DECEMBER 6, 2019

This epic list article has been updated to include 20 more digital marketing trends to help you get ready for next year! At one time, artificial intelligence, data-driven marketing and voice search engine optimization (VSEO) were ambitious concepts bordering on the ridiculous. Email personalization. Product recommendations.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145