WebMarketCentral
NOVEMBER 18, 2009
Publishers no longer have a monopoly on content creation, but they can potentially create integrations with bloggers, Twitter feeds, YouTube videos, LinkedIn groups and other places where their industry is being discussed and provide a centralized portal for vendor, user and independently created material. Conversation Aggregation.
WebMarketCentral
NOVEMBER 17, 2008
That's why "how to create a viral YouTube video" has had about 17,000 views, while Harry Potter and the mysterious ticking noise has had 54 million. Respect: most people understand that if you've created a viral campaign for marketing purposes, especially in the b2b world, you're going to ask for contact information at some point.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
WebMarketCentral
JULY 7, 2008
YouTube and the Paradox of Video Quality Online video is hot for many reasons: it's engaging, portable, re-usable and increasingly searchable. MarketingSherpa's report provides useful advice for incorporating video into B2B lead generation plans, such as best practices in properly tagging corporate videos uploaded to YouTube.
WebMarketCentral
SEPTEMBER 18, 2008
In the old days, email signatures pretty much just mirrored business card information: name, company, title, phone, fax (gotta love that 80's technology still hanging on!) For most people, that's still the only information their email signature provides. YouTube, StumbleUpon, Technorati and Second Life: about 20% of Web 2.0
WebMarketCentral
JULY 1, 2009
Conceptually the site is a bit like Social Media Today and other targeted content portals, though it's the first (that I'm aware of at least) focused specifically on providing information for B2B marketers. Additional bloggers meeting the high standards for the community will be added over time.
WebMarketCentral
JANUARY 5, 2009
You can link to other blog posts, published articles, white papers or other informational content your company has produced about the topic. Upload the video to YouTube and Vimeo so it's easy to share on blogs and other sites. Write an article (or articles) for Google Knol on topics pertaining to your product or service.
WebMarketCentral
SEPTEMBER 10, 2008
YouTube now draws more than 70 million unique visitors per month. A small company needs to be concerned with professional production values in order to be taken seriously; big companies are better served by informal, low-bidget videos that make them seem more human. potentially viral, and increasingly searchable.
Expert insights. Personalized for you.
20 
Let's personalize your content