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Questions To Ask When Evaluating Marketing Automation Tools

SmartBug Media

You’re on the hunt for a marketing automation tool? Marketing automation tools, such as Marketo , Eloqua , HubSpot , Pardot , and Act-O n, are all powerful support systems, but ultimately, choosing an automation tool comes down to what are the must-have elements for your business goals? Integration with a CRM?

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4 Marketing Technologies Every Company Needs to Embrace

Valasys

By offering relevant offers and services to client’s interests and purchase behavior, businesses can build trust with their clientele, foster loyalty, and drive repeat purchases. Content Management Systems (CMS) Content Management Systems are another incredible marketing tech system driving growth to businesses and firms.

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How To Evaluate an Online Video Platform

Vidyard

A Tool to Help You 3. Some platforms (like Vidyard) even have the ability to integrate with other programs as well, like HubSpot , Marketo , Salesforce , and more. Are you looking for a tool that will allow employees to screen record on mobile and desktop? A Tool to Help You. Use Cases of an Online Video Platform 1.1

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Dynamic Web Scraping with Python, Pandas and DuckDB

B2B Marketing Analytics

The landscape of marketing technology is constantly growing and #marketing teams are experimenting with new tools that are constantly generating a tons of data. The Challenge: Scraping a CMS Blog without an API I recently faced this exact dilemma: scraping blog data from our CMS, which lacked an API.

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Email Marketing: Best Practices & Pitfalls

Blue Flame Thinking

Email marketing is a powerful tool and a critical part of your channel mix. Enterprise solutions like Salesforce and Marketo offer powerful integrations and additional CRM management. Tools like ConvertKit offer a streamlined email builder. Pricing is generally based on the number of contacts and emails you want to send.

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Hubspot Alternatives

TrustRadius Marketing

We will give you a break down of Hubspot — what this tool is, who it is most appropriate for, and what users have to say about this platform. When buyers explore Hubspot, they most frequently compare it to these 5 tools. There are a ton of educational resources to ensure that you really know how to use the tool. . “I

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How to Evaluate an Online Video Platform

Vidyard

A Tool to Help You 3. Go Forth and Evaluate Use Cases of an Online Video Platform The first step in finding the right online video platform for you is to figure out what your needs are as a company. Are you looking for a tool that will allow employees to screen record on mobile and desktop? Video Marketing 1.2 Video for Sales 1.3