Buzz Marketing for Technology

JANUARY 23, 2013

So, you’re one of the seemingly millions of brands out there using Facebook to lure people over to your website. If there’s no stylistic connection between a company’s Facebook page and its main website, visitors may not trust that the page is legit. Inconsistent or lazy branding. 8. Preconceived notions.

Conversion Rate 100

Conversion Rate Facebook Conversion Ideal Customer Profiles 100

Buzz Marketing for Technology

NOVEMBER 7, 2012

They test their websites constantly and as they go. Building on initial multivariate testing and website optimization programs that lead to increased site traffic, interaction and sales, those leaders roll out a variety of page and site variants to different customer segments to attain increasingly nuanced results and metrics.

Conversion 100

Conversion Cross-Selling Conversion Rate Click Rate 100

Buzz Marketing for Technology

SEPTEMBER 26, 2012

According to HubSpot, ninety three percent of adults on the Internet are on Facebook, yet only 1% of a brand’s Facebook fans will ever make their way to the company’s main website. And even fewer put a strategy in place to convert this highly active audience into highly engaged website visitors. Inconsistent or Sloppy Branding.

Facebook 100

Facebook Ideal Customer Profiles Brand Identity Branding 100

Buzz Marketing for Technology

FEBRUARY 4, 2010

I really liked the idea of content having dual purposes and not just the purpose of posting to your website or blog. You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it its the basis for all your online activity.

Digg 100

Digg B2B Marketing Thought Leadership Content 100

Buzz Marketing for Technology

JANUARY 14, 2010

Some people call it Content Marketing (Junta42) some people call it Inbound Marketing (HubSpot) but the meaning is basically the same. You most likely already produce content for your website, brochures, collateral etc. You need to put out a steady stream of content to build your brand. The Answer: create and share good content.

Ad Building 100

Ad Building Brand Identity Branding Digg 100

Buzz Marketing for Technology

JANUARY 30, 2013

2) The codes have limited uses and are only capable of translating into a text string that sends users to a website, phone number or SMS. 10 Reasons Brands Fail to Convert Facebook Fans into Paying Customers According to HubSpot, ninety three percent of adults on the.

Brand Identity 100

Brand Identity Branding Mobile Advertising Click Rate 100

Buzz Marketing for Technology

NOVEMBER 1, 2009

I could barely wait to see it in print or have it go live on their website so I could share it with everyone. I have been a long time fan of HubSpot TV and I have seen every episode. But when I got there and saw the entire staff of HubSpot dressed in costume, I knew it was time to just go for it.

BtoB 100

BtoB Hubspot Tagging Network Marketing 100