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Microsoft buys LinkedIn: the largest martech acquisition in history?

chiefmartech

This is the largest acqusition in Microsoft’s history — over three times the size of its acqusition of Skype for $8.5 The best known vendors in this space are companies like Adobe, HubSpot, IBM, Marketo, Oracle, and Salesforce, but there are thousands in the marketing technology landscape. Yes, privacy issues will constrain this.

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16 Business Tips You Need to Read

Hubspot

Here are a few ideas on how to do that: Catch up on the latest competitive research. Remote members can virtually Skype or Zoom in!). YouTube being free means their videos are accessible to those who might not want to pay for a Spotify subscription. Commit to lifelong learning and invigorate your team.

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5 Brilliant Marketing Campaigns for Boring Products

Hubspot

According to research by the University of Pennsylvania , viral content tends to be popular because it falls into at least one of four categories: awe-inspiring, emotional, positive, or surprising. Only 24 people applied, and they set up a fake Skype interview for the position -- then compiled the interviews into the video below.

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58 Best Marketing Tools to Build Your Strategy in 2017

Hubspot

While there are lots of automation tools out there for specific fields or verticals (for example, the HubSpot workflows tool for marketing automation ), there aren't many tools that allow you to automate the various different tools you use throughout all aspects of your life. That's why the HubSpot CRM is completely free. You can too!

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How to Produce Flawless Audio Interviews With Industry Experts

Hubspot

Instead, it would be much better to say, “I have an audience of 5,000 highly-engaged YouTube subscribers and 15,000 Twitter followers, and I’d be happy to promote your interview and your product to them.”. but don''t do so much research that your “interview” turns into you reciting the expert’s history back to him. Ask for referrals.

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Inspirational Content That #GivesYouWings

Hubspot

I love Skype. As part of their digital strategy, their YouTube channel has had over 800,000,000 views, acquiring over 3,400,000 subscribers as a by-product. So when I’m researching blog post ideas or even editing content, I’ll be sure to remind myself of videos like this. Create Series and Timelines.

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100+ Tools Content Marketers Really Love

Content Marketing Institute

Consider this: CMI’s 2019 B2B research found that 67% of the most successful content marketers rated their organization’s content tech proficiency as expert or advanced. There’s no substitute for a well-planned tech strategy and thorough research to determine what best fits your team and tech needs. cmicontent #research Click To Tweet.