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Enhancement Round-Up Q2 2021

Lead Liaison

Check out the powerful new enhancements on Lead Liaison’s Sales & Marketing Lead Management platform. See the details on these important enhancements below. The convenient way to add new records and connect your sales stack – without changing your workflow.

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Content Marketing Analysis: How to Win The CRM SaaS Market

Marketing Insider Group

For many product and service companies, it is an evolution. It starts with defining product-market fit. Then we have to hire and scale sales and marketing pipeline to acquire new customers. And it culminates in servicing and retaining existing customers to maximize profit. For me it was mainly a data management tool.

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Content is King in B2B Marketing, but Customers are the Power Behind the Throne

MLT Creative

Most marketers, especially those in B2B, understand the importance of customer relationship management. CRM tools like Salesforce , Sugar , SAP CRM and others have made it easier to integrate marketing automation with sales opportunities among a company’s current customers, in addition to nurturing leads from non-customers.

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The Truth about Cold Email

DiscoverOrg

The Act applies to “any electronic mail message the primary purpose of which is the commercial advertisement or promotion of a commercial product or service” in this way: 1. If you are emailing more than a handful of prospects, you will likely need a marketing or sales automation tool to track these unsubscribes.

CAN-SPAM 292
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2 Mistakes that Cause Content Syndication to Fail

Online Marketing Institute

In a typical scenario, content syndication leads are received by the media vendor hosting the registration forms, and then shipped weekly to a client in batch form. As a very basic guideline, every content syndication lead should receive immediate, automated e-mail follow-up upon being imported into your CRM system.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” ‘Nuff said. Abby Bailey. AbbyBailey. Beth Comstock. bethcomstock.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

Not only leaders in their professional lives, nearly all these women use their social profiles to express their passions outside the workplace, which range from NASCAR, art, travel, billiards, wine and music to community service, politics and, of course, family. ” ‘Nuff said. Abby Bailey. AbbyBailey. Beth Comstock. bethcomstock.