Remove long-tail
article thumbnail

You’re doing SEO wrong: it’s all about authority

Biznology

Google doesn’t rank anything based solely on how well the semantics of the piece relate to the query. Your content can be indexed by Google for the keywords it contains. Domain authority is not a new concept, it’s been a staple of good SEO for a long time. What’s wrong with SEO? Conclusion.

SEO 217
article thumbnail

SEO Isn’t Mystical

SugarCRM

PageRank (PR): Google assigns every website a value between 0 and 10 (with 10 being the best), this value is known as your PageRank (though it often appears as PR). Domain Authority: A score between 0 and 100 (with 100 being the best) that indicates how well your website is likely to rank in Google’s search results.

SEO 50
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

SEO vs PPC: How to Prioritize Your SEM Strategies

QuanticMind

You probably already know search engines (especially Google) are one of the most common platforms people use to access information on the internet. Most search engine users today understand that Google considers the authority of domains when delivering search results to users. Long-term benefits. Advantages of PPC.

PPC 40
article thumbnail

SEO vs PPC: How to Prioritize Your SEM Strategies in 2018

QuanticMind

You probably already know search engines (especially Google) are one of the most common platforms people use to access information on the internet. Most search engine users today understand that Google considers the authority of domains when delivering search results to users. Long-term benefits. Advantages of PPC.

SEM 40
article thumbnail

Glossary: 24 SEO Terms Marketers Should Know

Hubspot

Conversion forms convert traffic into leads. Collecting contact information helps you follow up with these leads. A link from another site will improve your SEO, especially if that site has a high PageRank. Long tail keyword - An uncommon or rarely used keyword. It is technically known as 'Toolbar PageRank.'

article thumbnail

40 Essential SEO Terms Marketers Should Know [Glossary]

Hubspot

Conversion forms convert traffic into leads. Collecting contact information helps you follow up with these leads. A link from another site will improve your SEO, especially if that site has a high PageRank. Long Tail Keyword - An uncommon or infrequently searched keyword, typically with two or more words in the phrase.

article thumbnail

The Four Rhinos of Bad SEO Tactics: What Has to Go for Good

ClearVoice

Blame Google. And yes, UX does have an impact on your SEO results — that is, a bad user experience leads to behaviors that impact your rank. If you’re unable to deliver that, it’s fairly likely they will just click back to Google to find a website that can. After all, you want to get those leads in the funnel! Blame Bing.