KoMarketing Associates

MARCH 30, 2012

85% of visitors look at the top 2 AdWords results ( iProspect Study ): For PPC, build out separate mobile campaigns for keyword targeting and ad development. Fundamental SEO elements become that much more critical to scrutinize, including HTML titles, meta descriptions, keywords, page headings, and ALT properties of images.

Mobile Marketing 120

Mobile Marketing B2B Marketing iProspect Mobile Advertising 120

Webbiquity

APRIL 7, 2010

How can search marketers use techniques like testing and keyword match types to improve results? Geo-Targeting Basics: A How-To Guide on Setting Up Geo-Targeting in Google, Yahoo and MSN by PPC Hero. How to Get Listed In Google Local Map Ads by PPC Hero. ** 5 Stars. How important are branded terms in paid search? Tweet This!

Search Engine Marketing 100

Search Engine Marketing Paid Search Agency Search Marketing SEM 100

Industrial Marketing Today

JUNE 8, 2010

Given that, you would want to have visibility on the keyword phrases that a business owner is going to search on for a solution to the problem. Prioritize : Once you’ve compiled a list of keywords that includes both the problems you solve and the basic language that might be used to search for your services, it’s time to prioritize your list.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Conductor

OCTOBER 14, 2019

Then I moved on to iProspect, which is an agency that handles organic and paid search, as well as display advertising. I was with iProspect for about two years. Keyword data and search volume and all of the key ideas that SEO revolves around could have informed that decision and avoided that kind of issue. I love reading.

Paid Content 15

Paid Content Paid Search Agency Advertising Agencies Work Management 15

Conductor

DECEMBER 3, 2019

So when I was looking for my first job out of college, I found a search marketing internship at an agency, iProspect, that would give me an entry-level position after three to six months of a successful intern program. That’s usually around some sort of data, whether that’s a landing page improving, keywords improving.

Paid Search Agency 98

Paid Search Agency Paid Content Enterprise Management Planning 98

SnapApp

MARCH 2, 2018

According to an iProspect report , implementing marketing attribution in your organization will increase revenue by 15-35%…. . After being exposed to Google display ads, Facebook video ads, a buyer types your domain into search bar, navigating to the site and converting. It’s too simplistic. . So, what is the hold up? . .

Marketing Attribution 104

Marketing Attribution Top of Funnel Lead Ranking Multi-Touch Attribution 104

ClearVoice

JUNE 20, 2022

Long-form informative articles cater to potential leads who do “informational” search queries on Google. Google shares a case study about its client Swarovski. In the study, we learn that Shopping Ads and Google Images were used to create a mobile-rich experience for the retailer, growing online sales by 50 percent, year over year.

Inbound Marketing 52

Inbound Marketing Top of Funnel Planning Paid Search Agency 52