Generation Jigsaw Lead Management Marketing Automation 
Customer Experience Matrix
AUGUST 13, 2013
As I noted in a post last year , there is a universe of specialized marketing automation systems for companies that sell through channel partners. NitroMojo says about 60% of leads reply to the surveys, giving enough information for meaningful analysis of program, partner, and salesperson performance.
LeadSloth
MARCH 16, 2009
From Web Analytics to Demand Generation. Therefore I initially called them a ‘niche vendor’ However, the product has evolved into a fairly complete marketing automation suite for SMB companies. Lead scoring configuration. Website sessions are added to the salesforce.com Lead record. Form builder.
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Customer Experience Matrix
OCTOBER 19, 2010
Summary: Alsa Marketing is a late entry to small business marketing automation. It’s harder every day for a new company to enter the business-to-business marketing automation industry. Multi-language might open a larger market, at least until competitors match it. Alsa has some other unusual features.
Customer Experience Matrix
JULY 20, 2009
Summary: Active Conversion helps marketing and sales departments make the best use of leads they’ve generated outside the system. That's fewer functions than traditional demand generation, but if those are the functions you need, who cares? I’ve already mentioned IP-based visitor identification and JigSaw integration.
Lead Liaison
APRIL 6, 2021
Check out the powerful new enhancements on Lead Liaison’s Sales & Marketing Lead Management platform. Click to test our most recently released activations, available now: Sliding Puzzle , Jigsaw Puzzle , Swervy Bird , Rearrange Words , and our premium activation: Waypoints.
Customer Experience Matrix
MAY 27, 2009
Eloqua yesterday announced Eloqua Prospect Profiler , which makes it easier for salespeople to review prospect behaviors that are captured by the demand generation system. The behavior data captured by marketing automation systems restores the balance by providing an alternate source of insights into prospect interests and intentions.
Customer Experience Matrix
MAY 19, 2010
DemandBase built its database by monitoring which IP addresses most often visit its 2,000-plus clients, parsing multiple external IP directories for the owners and geo-locations of the servers at those addresses, and adding attributes from business directories including D&B, Hoovers and JigSaw. Clever folks.
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