Smashmouth Marketing

MARCH 19, 2009

Poker, for math geeks, is more of a science than a game, a gamble or an art form. Say for example we have a lead that has worked it's way from a purchased list, to a whitepaper campaign and they have requested a whitepaper. Deals take way too long, they don't convert as frequently, and the reps would rather not work on them.

Lead Scoring 100

Lead Scoring Lead Ranking Leads Lead 100

Smashmouth Marketing

MARCH 3, 2009

Poker, for math geeks, is more of a science than a game, a gamble, or an art form. Say for example we have a lead that has worked it's way from a purchased list, to a whitepaper campaign and they have requested a whitepaper. Deals take way too long, they don't convert as frequently, and the reps would rather not work on them.

Lead Scoring 100

Lead Scoring Lead Ranking Leads Lead 100

Smashmouth Marketing

OCTOBER 24, 2005

Working on a consulting project this week, I stumbled on a paper by Hersh Shefrin , who has written extensively on the subject of Behavioral Finance. So I would consider players that employ game theory to be categorized as using Market inefficiencies in their economic model called a poker table. Thoughts?

Trigger Marketing 100

Trigger Marketing Paper Rules Consulting 100

Smashmouth Marketing

FEBRUARY 17, 2004

Back in the early 90's, I had started playing a regular $1-2 home game in Richmond, and began taking more of an interest in the game, and started reading up on it to improve my game. I had spent a great deal of time working with software agents, artificial intelligence, fuzzy logic, nueral nets, game theory, you name it.

Opt-out 100

Opt-out Opt-in Software Business 100