Marketing Insider Group

JANUARY 29, 2013

If you get just one metric to present to your CEO, it should marketing return on investment (or “ ROMI “). But ROMI does not show something that may be even more important: is your marketing better than your competition? And follow the conversation on Twitter , LinkedIn , Facebook or Google+. Image Source.

ROMI 100

ROMI Paid Search Agency Ad Exchange Budget Programs 100

Valasys

AUGUST 12, 2019

This can include an array of out-of-box ideas such as direct mail ideas, personalized videos to LinkedIn InMail campaigns & much more. . According to a report by Forrester, B2B marketing teams allocate more budgets to in-person events than any other form of investment. .

Account Based Marketing 40

Account Based Marketing Sales Qualified Leads Top of Funnel Marketing AI 40

Valasys

JULY 29, 2019

The marketers can create blog posts about the trending topics being researched by a niche-specific audience so that accordingly the audiences can be attracted, engaged & converted by the blog costs, thereby optimizing the Return on Marketing Investment (ROMI) from the omnichannel marketing endeavors.

Analytics 49

Analytics Marketing AI Work Management WOMM 49

Valasys

NOVEMBER 22, 2019

Furthermore, another research from Forrester substantiates that more than half of all the B2B buyers view 8 pieces of content at a minimum & 82% of the buyer view a minimum of 5 pieces of content from the vendor before making a buying decision.

Paid Search Agency 90

Paid Search Agency Companies B2B Lead Ranking 90

Valasys

SEPTEMBER 13, 2019

LinkedIn proclaims that the marketers who aren’t exploring their alternatives within the programmatic advertising realm might soon be left behind of those who are using it already in one way or the other. The particular need to introspect & improve their programmatic advertising tactics in the following three departments: a.

Marketing AI 40

Marketing AI Advertising Agencies Paid Search Agency B2B Marketing 40

Televerde

OCTOBER 30, 2019

LinkedIn has over 560-million users in over 200 countries. LinkedIn, 2019). LinkedIn generates more total conversions than Facebook and Twitter combined! LinkedIn, 2019). trillion each year from competitors that don’t, according to Forrester. Forrester, 2017). (Statusbrew, 2019). On millennials: 73.

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45

Navigate the Channel

JUNE 7, 2023

3 More than 86% of B2B marketers use LinkedIn to drive sales. While it’s true 94% of B2B marketers use LinkedIn, more than 66% regard the platform as the most effective social media tool in the B2B marketing space. # This LinkedIn post has an interesting take on B2B marketing. Is TikTok used by B2B companies for marketing?

Stats 65

Stats Planning Marketing Analytics Tools Paid Search Agency 65