Convince & Convert

SEPTEMBER 11, 2015

Consumers routinely go beyond high-level brand awareness and become more likely to make a purchase from a company with socially active executives. The same BrandFog study found the brand awareness established by executive visibility “builds greater trust , brand loyalty, and purchase intent.” hashtag1 #hashtag2 #hashtag3.

Loyalty 163

Loyalty Twitter Brand Identity Branding 163

Content Marketing Institute

FEBRUARY 2, 2018

We try to listen to every signal regarding interesting topics we might cover in our blog: Twitter, Facebook, Quora, emails and, most of all, our customer support , which is usually the source with the better pulse on the situation when it comes to what users are looking for. We also compare search volume to purchase intent.

Process 111

Process Lead Ranking Content Marketing Planning 111

QuanticMind

OCTOBER 24, 2017

This stands to reason if you assume that late-night desktop searches are being performed by searchers with serious purchase intent – serious enough to turn on their computers – while mobile searchers at odd hours were simply bored and looking at their phones. This is a long window of attribution, but again, works only for Facebook.

Paid Content 40

Paid Content Display Top of Funnel Cost Per Click 40

Digilant

NOVEMBER 5, 2019

Technology platforms have emerged with solutions guaranteeing a full view of a person’s journey from awareness, consideration, and purchase intent across all channels. . Powerful publishers like Facebook, Twitter, and Google limit (or entirely block) data from marketers – many who argue is rightfully owned by the marketer.

Multi-Touch Attribution 40

Multi-Touch Attribution De-duping Advertising Agencies Multi-Channel 40

Digilant

NOVEMBER 5, 2019

Technology platforms have emerged with solutions guaranteeing a full view of a person’s journey from awareness, consideration, and purchase intent across all channels. . Powerful publishers like Facebook, Twitter, and Google limit (or entirely block) data from marketers – many who argue is rightfully owned by the marketer.

Multi-Touch Attribution 40

Multi-Touch Attribution De-duping Advertising Agencies Multi-Channel 40

Digilant

NOVEMBER 5, 2019

Technology platforms have emerged with solutions guaranteeing a full view of a person’s journey from awareness, consideration, and purchase intent across all channels. . Powerful publishers like Facebook, Twitter, and Google limit (or entirely block) data from marketers – many who argue is rightfully owned by the marketer.

Multi-Touch Attribution 40

Multi-Touch Attribution De-duping Advertising Agencies Multi-Channel 40

Unbounce

APRIL 17, 2019

But you’ve got to ask yourself, why are people on Instagram, Facebook, or Twitter to begin with? Social media users have low purchase intent. But I hear what you’re saying: Moving a user from a free product to a $5-10 purchase (for ice cream, no less) isn’t difficult, nor is it representative of your brand’s products.

eCommerce 111

eCommerce Tactics Top of Funnel Brand Identity 111