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The Difference Between Direct and Organic Website Traffic Sources

SmartBug Media

Content was updated August 5, 2019. For a long time, digital marketers summed up the properties of direct and organic traffic pretty simply. To most, organic traffic consists of visits from search engines, while direct traffic is made up of visits from people entering your company URL into their browser. Traffic Sources.

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6 Ways to Help Your B2B Salesforce Go Digital in the Age of Social Distancing

Schubert B2B

That means embracing digital marketing in all its forms to find new prospects and start those conversations that lead to sales. . Invest in LinkedIn Advertising. Finding the right audience is essential to any digital sales or marketing campaign. These members will see the ads in their newsfeed.

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Tapping into Consumer Needs to Build a Modern-Day Content Strategy: An Interview with Alyssa Santoli of Vitamix

Brandpoint

Alyssa Santoli is the Manager of PR and social media at Vitamix and has over 10 years experience in social and digital marketing. She has brought insight from many different industries to her current role at Vitamix, including social and content marketing experience from her time spent in the finance industry.

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B2B Growth Hacking – What Is It And Why Do It?

Lead Forensics

The term growth hacking was first coined by Sean Illies, Chief Exec of GrowthHackers.com and the marketer behind several successful tech giants, including Dropbox, Lookout, and LogMeIn. While growth hacking has a lot to do with marketing, it isn’t solely about that. The best growth hackers will be skilled in a range of areas.

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How to Get on Board With the Digital Transformation [+ Templates]

Hubspot

So, while it's a great step to have a website and a Facebook page, there's more to the transformation than just that. Instead of a prospective employee filling out a paper application in-person, now most companies post applications on LinkedIn or Indeed. Tech-savvy companies nowadays have interactive, beautiful websites. Image Source.

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Top seven chatbot platforms and tools available

ClickZ

Reply.ai’s chatbot tool can be used across Facebook, websites, and Skype. It lets local teams customize bots to local markets. Allows you to acquire leads from comments on Facebook. It helps you build chatbots that engage customers across different sites, applications, and social media platforms. Customization.

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When and How Does Snapchat Work for Business

Convince & Convert

With a team of content and social media managers at his side, Carlos has driven social to becoming a key part of BMC’s sales funnel. As Carlos says, there is no silver bullet to social media and you have to know the intricacies of each platform to properly position it for your organization. ” —@CarlosGil83.