Kapost

JANUARY 6, 2017

Firmographic and demographic fields are key for segmentation, lead routing, and analysis. Create manageable, consistent business segments in all systems. Make sure ALL your systems and internal users and can identify and enforce these segments. A deck of cards is a perfect MECE example.

Ideal Customer Profiles 95

Ideal Customer Profiles Enterprise Management Marketing Automation Services Work Management 95

Valasys

JULY 2, 2019

When it comes to B2B marketing deep learning can aid in SEO keyword research, link building, and intent targeting & even can conduct the psychographic analysis of audiences for targeted content creation. This was an excellent example of training a TensorFlow model using a single Graphical process Unit (GPU).

Marketing AI 69

Marketing AI SEO Lead Ranking B2B 69

Valasys

JULY 15, 2019

The modern digitized B2B businesses rely on hyper-targeted campaigns which are based on the research derived from the omnichannel data of prospects, including their demographic, technographic, firmographic, psychographic, “fit-data” as well as data from their past researching behaviors & buying habits.

Landing Pages 56

Landing Pages Optimization Practices Marketing AI 56