Launch Marketing

JULY 8, 2020

Events are a tried and true marketing method —and for good reason — 79% of US marketers report that they generate sales via event marketing. Events are an excellent avenue for showcasing or launching your products and services for a myriad of reasons. Will your logo by on a virtual background?

Organization 71

Organization B2B Thought Leadership B2B Webinar Metrics 71

markempa

MAY 23, 2005

» Blogging & RSS Events Business blogging consultant extraordinaire, Debbie Weil , just informed me that shes launching a half-day seminar on Blogging & RSS. The live workshop will take place in Washington, DC on February 17th. Blogging & RSS Jumpstart Half-Day Workshop Cant make it to DC?

RSS 120

RSS Lead Generation Generation B2B Thought Leadership 120

markempa

JUNE 13, 2007

One of my clients found companies with their key trigger events was 400% more likely to buy than companies without those trigger events. When InTouch conducts an ideal customer profile workshop for a client, we help them understand favorable trigger events and related implications.

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Leads 120

markempa

MAY 9, 2006

Ive interviewed hundreds of companies, and less than 10% have a clear, written, and universally accepted definition of what a sales lead means. Even in small companies, I can ask three sales people “what is a sales lead to you?” Even in small companies, I can ask three sales people “what is a sales lead to you?”

Lead Generation 120

Lead Generation Ideal Customer Profiles Activities Marketing Qualified Leads 120

markempa

AUGUST 17, 2007

Send personalized one-to-one emails with links to: by-lined articles, blog posts, relevant third party articles, case studies, press releases, white papers, e-newsletters, event invitations, archived events, research reports, blogs, success stories, case studies, videos, podcasts, and website content. How can you leverage events?

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

Single Grain

OCTOBER 11, 2019

With that in mind, let’s take a look at how you can start growing your e-commerce brand by taking it offline and in to the power of event marketing. Benefits of Event Marketing for E-commerce. Live events are a perfect way for any brand to showcase their personality and connect with their fans in a meaningful way.

Event Marketing 101

Event Marketing Top of Funnel Sales Qualified Leads Lead Scoring 101

Valasys

NOVEMBER 5, 2018

Finding the right target to sell to is as important as actually selling to them and due to this it is important that lead generation becomes a vital part of your digital marketing strategy. Here are 50 strategies that will help you generate a new sales lead which is one of the biggest keys to a successful business.

Lead Generation 53

Lead Generation Paid Content Lead Scoring Lead Ranking 53