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Sales Intelligence Tools: A Guide to Predictive Prospecting

Zoominfo

Sales intelligence uses data and sophisticated software for lead generation , creating an ideal customer profile , data quality management, and more. Ideal sales intelligence tools supply your team with up-to-date information about your prospects and addressable market — and how you can reach them. What is Sales Intelligence?

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The 15 Best In-Person Event Platforms [2023]

SpotMe Blog

Selecting the right in-person event platform to manage your onsite events is critical to their success. Especially because 95% of marketers believe that in-person events help achieve business goals (American-based event technology company). The needs of your organization and events will determine which platform is the best fit for you.

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Beyond the Basics: 5 Account Based Marketing Tactics From the Pros

Engagio

We’re finally reaching an era when Account Based Marketing has found its footing, and Sales and Marketing teams are more open to making the transition from traditional marketing methods to ABM. They trust you and value your opinion before you pitch a damn thing. Social Selling Hits its. It’s simple, really.

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An Interview of Steve Gershik of 28Marketing

ANNUITAS

Steve has nearly 20 years of experience in brand building, demand generation and corporate marketing. Steve has a proven track record in marketing communications development and execution. He has served as chief marketing executive at TOA Technologies and Eloqua, as well as at Nuance Communications. What about testing?

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Live vs virtual events: how to decide what’s best

SpotMe Blog

In fact, for many enterprises, they’re still the best option. The physical presence of other people could help bring awareness to their opinions and create a deeper level of understanding. As long as you find the right event platform vendor using an event management RFP template. . This can be a challenge at times.

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What the growth of inside sales means to B2B marketers

Biznology

Turns out, the statement was based on a recent study showing that inside sales is growing 7.5%, compared to field sales at only 0.5%, and that as of 2013, 53% of the B2B sales rep population sells by phone, instead of face-to-face. It strikes me that this development bears enormous implications for B2B marketers. Reasons to call.

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The Top 130 Minnesota Tech Companies on Twitter

Webbiquity

Separating the pop culture and political rants from the work-related conversations by creating a separate Twitter for business network is one possible solution—though to date there have no moves by Twitter in that direction. An award-winning human capital management technology company serving organizations across the globe. digidotcom.