Single Grain

JUNE 13, 2023

emarketer ) In 2023, U.S. eMarketer ) 90% of all internet users are reached through the Google Display Network. Use the above latest global ad spend stats to outsmart your competitors and generate a higher return on advertising spend (ROAS). Meetanshi ) In 2023, U.S. native advertising will make up 59.7% to reach $165.84

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Outbrain

APRIL 1, 2020

As Marketers begin to diversify away from the walled gardens, they are finding the best way to meet their next customer is natively — likely why we’re seeing one-third of total display ad spend shifting to non-social native this year (thanks, eMarketer!). to spark action and gain higher ROAS.

Ads 26

Ads Ad Exchange ROAS Lock-In 26

Digilant

DECEMBER 17, 2018

According to eMarketer , 73% of U.S. The result is advertisers exposed to potential overspending, fraud and brand safety concerns. Enter MAIA – Marketing, Artificial Intelligence and Analytics for the modern marketer. marketing professionals find it difficult to get quality reporting and insights from their data sources.

Marketing AI 40

Marketing AI Advertising Agencies Paid Search Agency Work Management 40

Adobe Experience Cloud Blog

MAY 3, 2016

In fact, eMarketer reports that by 2017, social network ad spending will reach $35.98 Only then can you understand the return on ad spend (ROAS) from your campaigns. Because of these changes, as a marketer, you need to supplement your organic posts with paid promotion to get your posts seen by your audience. billion worldwide.

Paid Social Agency 48

Paid Social Agency Campaigns Marketing Automation Services ROAS 48

Outbrain

JULY 27, 2020

And it’s not just a passing trend, either — given that eMarketer estimates consumers will spend 88% of their mobile time surfing across apps in 2020. Because driving engaging app discovery and sustainable customer LTV is the exact inspiration behind the launch of our App Install Smartads — one of the trendiest (and most ROAS-friendly!)

Tips 33

Tips ROAS Click Rate Mobile Marketing 33

QuanticMind

NOVEMBER 28, 2016

For example, advertising ecosystems are changing rapidly: mobile Google searches surpassed queries from desktop in the summer of 2015, according to TechCrunch , and eMarketer predicts that in 2016, digital display ad spending will jump 39.7% over the previous year. So how can marketing leaders prepare for these and other changes?

Advertising Agencies 40

Advertising Agencies Enterprise Management Work Management Marketing Management 40

Single Grain

DECEMBER 6, 2019

It’s changing the face of digital advertising so swiftly that, according to eMarketer, 86.2% Target ROAS – Set your sights on getting the best return on your advertising spend. This automation is much more efficient and fast, which means higher conversions and lower customer acquisition costs. of digital display ads in the U.S.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145