article thumbnail

8 Examples of B2B Businesses Managing Powerful LinkedIn Pages

KoMarketing Associates

The company took 70 years worth of historic NBA stats and crunched the data into the SAP HANA database to explain how live data is provided to fans. The concern is that posting quotes or images from other people or brands (much more acceptable on Twitter and Instagram) will not reinforce your brand and instead reinforce others.

Linkedin 120
article thumbnail

How to Diversify Your Content Strategy for Maximum Success

Convince & Convert

Prior to working at InsightSquared, Joe served as VP of Marketing at several successful businesses, including Hubspot, Eloqua, and Kinvey. “If you take good at-bats, the stats are going to follow. Joe Chernov’s Twitter. In other words, it’s business intelligence for the rest of us. ” —@jchernov.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

When Content Strategy Meets Social Activation – A #ProfsChat Review

Marketing Insider Group

Eloqua @ BrennerMichael Totally agree, Michael. Facebook, Twitter, Blogs have diff context. mscrimsonlips # profschat I like to think of Twitter as a gateway to more info, a signpost but you need people travelling the road to use your signs. Content Strategy is about having the content your audience wants. Among others.

article thumbnail

When Content Strategy Meets Social Activation – A #ProfsChat Review

Marketing Insider Group

Eloqua @ BrennerMichael Totally agree, Michael. Facebook, Twitter, Blogs have diff context. mscrimsonlips # profschat I like to think of Twitter as a gateway to more info, a signpost but you need people travelling the road to use your signs. Content Strategy is about having the content your audience wants. Among others.

article thumbnail

37 reasons that video content is king

Biznology

700 YouTube videos are shared on Twitter every minute. If you make your video longer, that stat goes down. (comScore and Nielsen ). 85% of people more likely to purchase a product after watching a product video. Internet Retailer ). Online Publishers Association ). Sources: Ooyala and Ipsos ). YouTube ). Visible Measures ).

article thumbnail

Social Pros 16 – Jay and Eric Strike Back

Convince & Convert

This episode features special insights from hosts Jay Baer and Eric Boggs, Eric’s Social Media Stat of the week ( this week : social media users will tell an average of 53 people about their bad customer service experiences), and some tough questions for both hosts. If your company sucks, Twitter’s not your problem.

article thumbnail

Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

Read on for insights from Ian,, and Eric’s Social Media Stat of the Week (this week: an UNstat!). Eric: The guys as Eloqua , I’ve read some of their content and they do a really good job about that. From Content to Customer by Eloqua & JESS3. View more presentations from Eloqua. Listen Now. Eric: Exactly.