Customer Experience Matrix

MAY 27, 2009

Eloqua yesterday announced Eloqua Prospect Profiler , which makes it easier for salespeople to review prospect behaviors that are captured by the demand generation system. Back to Eloqua Prospect Profiler. There’s nothing new about demand generation systems making prospect behavior available to sales people.

Eloqua 120

Eloqua Paper Profiling Marketing Automation Services 120

Anything Goes Marketing

NOVEMBER 15, 2009

Earlier this month I left my newborn and poor wife at home for an unforgettable week at Eloqua Experience in San Francisco. While there were a few keynote speakers, the conference focused on having the Eloqua community share their experiences so we could all learn from each other. They are some of the best and brightest out there.

Eloqua 100

Eloqua Twitter Sales Management Lead Ranking 100

ViewPoint

MARCH 6, 2012

She has produced hundreds of white papers, case studies and eBooks for a range of organizations, including some of the world's leading technology companies. She also contributed to chapter 10 of Content Rules by Ann Handley and C.C. Overall, it requires an understanding of the purchase process from the buyer's point of view.

Buyer Personas 120

Buyer Personas Forrester Lead Ranking Peer-to-peer 120

thePoint

MAY 25, 2018

Note: management might push you towards certain people – however, my experience is that you find those with the best insight in unusual places (e.g., a customer service rep, salesperson, or a savvy engineer that goes to a lot of conferences), so cast a wide net. You must have a least one strong advocate in sales leadership.

Paid Search Agency 40

Paid Search Agency Work Management Sales Management Marketing Management 40

Online Marketing Institute

NOVEMBER 28, 2012

Sales & Marketing. --> Bloggers. --> Resources. White Papers. Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company. Of 548 b-to-b marketers surveyed by Eloqua, about 40 percent say they are not yet using social media marketing.

B to B 40

B to B Paid Content Social Media CMS Development 40

SnapApp

FEBRUARY 20, 2014

In this bracketed battle, there can be only one kind of content -- one winning type to rule them all, and it all rests on you ! Common marketing objectives achieved with inforgraphics include top funnel awareness, social sharing, and establishing mid-funnel thought leadership positions.

Top of Funnel 48

Top of Funnel Lead Ranking Lead Scoring Content Marketing 48

SnapApp

FEBRUARY 27, 2014

We are counting on you to choose the winning type to rule them all! White Paper. Common marketing objectives achieved with inforgraphics include top funnel awareness, social sharing, and establishing mid-funnel thought leadership positions. The second round closes on March 5th. The third round closes on March 12th.

Top of Funnel 48

Top of Funnel Content Marketing Thought Leadership Digital Marketing Funnels 48