Marketing Insider Group

JANUARY 24, 2013

Presenters of Inbound Conference. Marketingcloud – Marketing Cloud – An extension of SalesForce.com, an integrated way of utilizing SalesForce in the Cloud. Eloqua – Eloqua - Eloqua pioneered the Marketing Automation industry, and today is the leader in Revenue Performance Management and modern marketing strategies.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

The Effective Marketer

JUNE 1, 2012

Sure, during the vendor presentation the integration between CRM and the marketing automation solution was shown as seamless and easy. If you have the standard flavor of Salesforce.com with no customizations or if you are a startup just beginning to make use of the CRM system, then integration won’t be a problem. by MarketingProfs.

Marketing Automation Services 100

Marketing Automation Services Lead Ranking Marketing Automation Work Management 100

Customer Experience Matrix

NOVEMBER 18, 2009

The table below presents a reasonably comprehensive list of demand generation (a.k.a. Most offer a CRM option (typically priced at $10 to $20 per seat per month) for companies who don't want to pay for Salesforce.com. Here it is. Incidentally, there's one more B2BU session left this year, in Seattle on December 1.

Marketing Automation Services 120

Marketing Automation Services Marketing Management Demand Generation Agencies Demand Generation 120

Onalytica B2B

FEBRUARY 13, 2018

Bova is a highly sought after keynote speaker having delivered over 300 keynote presentations around the globe to over 300,000 people on sales transformation and business model innovation. Magazine’s 37 Sales Experts You Need to Follow on Twitter and a Top 50 Sales Influencer on LinkedIn. WHAT AREAS OF MARTECH ARE YOU MOST PASSIONATE ABOUT?

Work Management 138

Work Management Marketing Management Salesforce.com Eloqua 138

Customer Experience Matrix

NOVEMBER 1, 2013

The current marketing automation leaders – Oracle Eloqua , Marketo , Salesforce Pardot , Silverpop , Act-On, etc. date from the mid-2000s and were originally built to feed leads to Salesforce.com. Apologies if that description seems a bit vague: the only one of vendors I’ve looked at in any detail in Bislr.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Marketing Management Marketing Automation 120

Convince & Convert

MAY 18, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. The RSS feed is: [link]. Find us on iTunes: [link]. Please Support Our Sponsors. Certainly, they’re not ExactTarget on the email side.

Paid Content 115

Paid Content Enterprise Management Work Management Marketing Management 115

Lead Liaison

DECEMBER 31, 2018

marketing automation platforms (HubSpot, Eloqua, Salesforce.com Marketing Cloud, etc.), The Event Lead Management Kit contains many educational resources, including a de tailed presentation of the features GoExhibit!™ ™ app is compatible with iOS and Android smartphones and tablets with Windows support right around the corner.

Lead Liaison 48

Lead Liaison Cost per Lead Enterprise Management Lead Management 48

Customer Experience Matrix

JULY 3, 2008

Rudin, who has plenty of experience with both on-demand and analytics from working at Salesforce.com , Siebel , and Oracle , saw not one but two obstacles to business intelligence: integration and customization. The question here is whether most demand generation systems ( Eloqua , Vtrenz , Marketo , Market2Lead , Manticore , etc.)

Work Management 120

Work Management Marketing Management Demand Market2Lead 120

LeanData

APRIL 8, 2015

For B2B marketing and sales professionals, the term Account- Marketing (ABM) has been cropping up more and more in conversations, media articles and blogs, vendors, and event presentations. 3 These technologies were formerly only available to large companies with sizeable IT, marketing and sales teams.

Account Based Marketing 40

Account Based Marketing Top of Funnel Work Management Sales Qualified Leads 40

LeanData

APRIL 8, 2015

For B2B marketing and sales professionals, the term Account- Marketing (ABM) has been cropping up more and more in conversations, media articles and blogs, vendors, and event presentations. 3 These technologies were formerly only available to large companies with sizeable IT, marketing and sales teams.

Account Based Marketing 40

Account Based Marketing Top of Funnel Work Management Sales Qualified Leads 40

LeanData

APRIL 8, 2015

For B2B marketing and sales professionals, the term Account- Marketing (ABM) has been cropping up more and more in conversations, media articles and blogs, vendors, and event presentations. 3 These technologies were formerly only available to large companies with sizeable IT, marketing and sales teams.

Account Based Marketing 40

Account Based Marketing Top of Funnel Work Management Sales Qualified Leads 40

Heinz Marketing

OCTOBER 29, 2018

Very exciting to — very humbling quite frankly to see the numbers that we have on the podcast grow week to week in the downloads and subscribers, and every episode of Sales Pipeline radio past, present, and future is always available at Salespipelineradio.com. We regularly are featuring, yes, Paul? Laura, thanks so much for joining us.

Top of Funnel 62

Top of Funnel Work Management Enterprise Management Conference 62

The Effective Marketer

FEBRUARY 16, 2011

Note: I used publicly available data and wasn’t able to find Eloqua’s Series A, so I deducted based on valuation of their second round. Also interesting to note that if you break down the fundraising of each of the above vendors into a timeline (like I did below), most of the investment has been made in the past couple years.

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Work Management Marketing Automation 100

B2B Marketing Zone Posts

MAY 3, 2010

Monday Marketing Term: Content Mapping - Marketing Genius Blog , April 26, 2010 Content mapping is the process of understanding and organizing the flow of content for your website, nurturing campaigns or blog, so it can be presented to your audience ( personas ) based on their needs and stage in the buying cycle. But Facebook?

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

Online Marketing Institute

JULY 31, 2009

While honored, I also find reviewing these solutions confusing because there is a lot of variation in the product presentations and overlap between categories. Salesforce.com actually works well when there are marketing automation tools and processes feeding it with filtered and sales ready leads vs the other way around.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Metadata

FEBRUARY 16, 2021

I left right before the salesforce.com acquisition, which I’m really happy about, didn’t get trapped in that. ” Revenue intelligence is the present and the future. He founded Eloqua. And so, it’s a total pleasure. Elissa Fink: Yeah, I’m really excited. And I have to say, I love being retired.

Enterprise Management 52

Enterprise Management Paid Content Sales Management Work Management 52