accelerate agency

FEBRUARY 17, 2023

Plus, a marketing plan helps you to identify the best channels for reaching your audience, so that you can make efficient use of your resources. Your marketing plan provides a detailed roadmap for what you’re going to do, where you’ll do it, the timeframe for implementing it, and how you’ll measure success.

Planning 52

Planning Paid Content Marketing Budget Creation Marketing Plans 52

accelerate agency

FEBRUARY 17, 2023

Plus, a marketing plan helps you to identify the best channels for reaching your audience, so that you can make efficient use of your resources. Your marketing plan provides a detailed roadmap for what you’re going to do, where you’ll do it, the timeframe for implementing it, and how you’ll measure success.

Planning 52

Planning Paid Content Marketing Budget Creation Marketing Plans 52

Convince & Convert

JULY 6, 2010

The most efficient way to do this today is online. Build Your Defense Shield Especially in times of crisis, it’s a company’s obligation to be as open and transparent as possible, as well as to communicate most expeditiously to those consumers impacted.

Social Media 138

Social Media Media Webinar Metrics Paid Search Agency 138

Convince & Convert

FEBRUARY 15, 2010

link] blur Marketing Social Media and Email – More Alike than Different [link] [link] Pia Simeoni Social Media and Email – More Alike than Different [link] [link] DJ Waldow Jay: Thanks for continuing to be not blog about email marketing, but also to be an advocate. Im Jay Baer.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

SEPTEMBER 14, 2010

Foremost, we need a way to convert with whom we interact in social media into real prospects. To do so efficiently requires a good database solution and marketing automation and filtration tools that incorporate social media intrinsically. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

MARCH 10, 2010

link] Vishal Joshi RT @SMBConsultant: Staggering Social Media Insights »The Best of Twitter 20 eBook »Very Generous @jaybaer »[link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

APRIL 28, 2010

Sore spot with us PR types.) Sore spot with us PR types.) What an awesome way to make some sense out of the often amazingly confusing behemoth of social media and particularly social networking sites. link] Sean Williams Jay – I want to spend a bit more time reading & digesting this. link] Russ Henneberry Wow.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

ClearVoice

JANUARY 31, 2019

Given creative, marketing or campaign briefs exist in all areas of business — advertising, media, PR, design, architecture — understanding the art of how to produce a good one is important. When you are elevating Tequila to an art, efficiency becomes meaningless. The media plan rollout (if applicable).

Creativity 64

Creativity RFP Work Management Paid Search Agency 64

Convince & Convert

SEPTEMBER 21, 2010

Social Media results can’t be measured False. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. link] Susan M Kuhn Very good distinctions between one-way media and social media.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

APRIL 6, 2010

To create an efficient ladder, you must understand the comparative publishing schedules that you typically employ for each of these outposts. By understanding how your various social outposts can work together at the content level, you can develop meaningful efficiencies. Im Jay Baer.

Paid Content 145

Paid Content Ad Building Brand Identity Branding 145

Convince & Convert

AUGUST 10, 2010

How can those dollars be spent more efficiently by matching products to interests? Pepsi probably wouldn't have reached me if it wasn't for that particular media channel, which is hyper-focused on my interests. And with social media targeting, advertisers can be that much more efficient with their messages.

Paid Content 134

Paid Content CRM Paid Search Agency Social Media 134

Convince & Convert

APRIL 15, 2010

Because content is the most efficient form of marketing available. That’s why I write so many posts about content creation and efficiencies, like Building a Social Content Ladder. Just as content that is focused on selling, rather than helping, is doomed to fail. Im Jay Baer.

Paid Content 125

Paid Content Content Marketing Paid Search Agency Planning 125

Hubspot

MARCH 22, 2012

So here are some tips to help you be a more agile social media marketer that can both capitalize on social opportunities, and repair brand damage -- but hopefully more often, it's the former. You can't quell social media PR disasters or leverage new opportunities without, duh, knowing about those disasters and opportunities.

Social Media 28

Social Media Tactics Media PR 28

SocialPilot

MAY 30, 2024

Even though this process of analyzing your competitor takes place during the initial stage of social media planning, brands often conduct competitor analysis and set their goals to outperform the competitors. Source This is how honest you are expected to be on social media, even if you are out for a lost cause.

Social Media 67

Social Media Practices Marketing AI Media 67

Scoop.it

MARCH 11, 2021

The ideal approach to content hubs combines your efforts for external audiences (think marketing and PR) with internal communications (such as employee engagement, company vision, internal company events). Part 2 is all about organization and curating the best content, and part 3 focuses on efficient distribution. Press releases.

Curation 66

Curation Advertising Agencies Press Content 66

Webbiquity

DECEMBER 30, 2014

7 Ways to Boost SEO Results for Your Video Content Marketing by B2B PR Sense Blog. Writing that “You must know who your audience is, who you are and how you can help them solve problems. ” 5 Ways to Create A Better Content Strategy in 2014 by unbounce.

Content Marketing 100

Content Marketing Planning Tips Paid Search Agency 100

Hubspot

MAY 23, 2014

Social media agency Clever Girls Collective recognized that the wish had viral potential and approached the Make-A-Wish Foundation two weeks before the stunt was to take place. The simplicity aligned strategically with Esurance’s campaign message: They operate quickly and efficiently. They built up anticipation.

Twitter 28

Twitter Rules Branding Brand Identity 28

Convince & Convert

JUNE 30, 2010

RT @WhatsUpInteract: 59% of consumers check their email account before anything else online [link] via @jaybaer [link] Shady Business PR “@jaybaer: Moo. The main reason being is I want to ensure my customers' emails are addressed quickly and efficiently. [link] #socialmedia #brsocme [link] Nathan Jokers Myself included.

Social Media 129

Social Media Media Webinar Metrics Marketing & Strategy 129

Convince & Convert

AUGUST 25, 2010

Because of the commerce potential (subscriptions, coupons) a Starbucks local ad network (possibly empowered by Yahoo’s sales force) might even be a revenue share, making it even more efficient for marketers than Google Adwords or Facebook ads. It’s capitalism and marketing at its most brilliant. Im Jay Baer.

Paid Content 144

Paid Content Facebook Paid Search Agency Advertising Agencies 144

Convince & Convert

MARCH 2, 2010

mid-sized and large companies today, the email group and the social media group are not the same, and communicate infrequently. Having a single platform (the combined ExactTarget/CoTweet) will enable those groups to work together, creating operational efficiencies. Im Jay Baer.

Business 117

Business Paid Search Agency Social Media Analysis 117

Convince & Convert

SEPTEMBER 23, 2010

Whether it’s brand reputation management, PR and influencer outreach, customer service and social CRM, interacting with fans on a brand community, or just creating content that builds thought leadership – it all takes time. Sure you can get by with less, and you will once you learn how to be efficient. I loved this post!

Social Media 148

Social Media Media Paid Content Webinar Metrics 148

Convince & Convert

JUNE 23, 2010

The efficiencies it can bring are tremendous. The efficiencies it can bring are tremendous. Despite what pr thinks – these conversations cannot be controlled or managed and we have all seen what happens when the crowd believe they are trying to be handled. link] Clinton Bonner Thanks Bushwa! Im Jay Baer.

Social Media 122

Social Media Media Paid Content Webinar Metrics 122

Convince & Convert

APRIL 27, 2010

And sure, he gets drinks in a jiffy, is uber-efficient with baggage stowage, etc. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Convince & Convert

SEPTEMBER 20, 2010

Twitter also offers a lot to the PR teams within brands who need to seed constant updates and handle crisis management issues. For big brands, the benefits will be in customer service, rentention, support, PR. For example: You connect with a media professional via Twitter who does a story about your business.

Twitter 147

Twitter CRM Business Paid Search Agency 147