Document Google Link Building PageRank 
Moz
MARCH 31, 2019
Most marketers understand that links to websites count as “votes” on the web. Google — and other search engines — use these votes to rank web pages in search results. This is the popularity part of Google’s algorithm, described in the original PageRank patent. But Google doesn’t stop at using links for popularity.
Hubspot
MARCH 29, 2018
If you are new to the search space, the purpose of search engines like Google is to provide the best results when someone completes a search. Google explains keyword stuffing as: Lists of phone numbers without substantial added value. It’s pretty easy to spot and Google will be able to tell that the content sounds unnatural.
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Moz
SEPTEMBER 12, 2019
Posted by MarieHaynes EAT — also known as Expertise, Authoritativeness, and Trustworthiness — is a big deal when it comes to Google's algorithms. I'm going to share with you why EAT is a big part of Google's algorithms, how we can take advantage of this news, and also why it's really, really important to all of us.
seo.co
JUNE 4, 2021
Although the legitimacy of link wheels is hotly debated, the term “link wheel” only refers to the pattern of linking between websites and says nothing about the quality of the content. There’s no evidence that link wheels with high-quality content don’t work. White hat link wheels won’t get penalized.
Hubspot
DECEMBER 12, 2011
Inbound Link - A link from one site into another. A link from another site will improve your SEO, especially if that site has a high PageRank. Internal Link - A link from one page to another on the same website, such as from your homepage to your products page. It is technically known as 'Toolbar PageRank.'
ClearVoice
AUGUST 27, 2019
Blame Google. Lazy link building. He spoke to ClearVoice regarding the importance of seamless, quality content — and the need to place a premium on the visitor’s experience: The search engines — and particularly Google — have been telling us for years that quality of reader experience is paramount. Blame Bing.
WebMarketCentral
JULY 6, 2009
Which commonly-held beliefs about Google's algorithm are true, and which are myths? Google's SEO Starter Guide by the Google Webmaster Central Blog Google made quite a splash when it published this guide last November. Looking for a concise explanation of the different types of redirects?
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