Biznology
OCTOBER 3, 2012
Before that, Nicolas got his MBA and worked in the software industry doing technical marketing, mostly in the open source/Linux space. So, we have a technologist/marketer turned IP attorney that I was pleased be able to interview on the newest form of negative SEO or Google Bowling–illegal using copyright law against your competitors.
Convince & Convert
JULY 21, 2010
A recent presentation at the PRSA Counselors Academy, by Michael Lasky , Partner and Chair of the Public Relations Law Practice at the law firm of Davis & Gilbert in NY, provided a wake up call to those in attendance about how the law is slowly creeping into the social landscape and why responsible marketers had better pay attention.
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ClearVoice
MAY 17, 2023
When Google arrived on the scene, it changed the way people used the internet forever. Since that time, the search engine evolved to help make access to the internet easier. For SEO content marketing , the algorithm is a guiding star and a mystery. As such, the Google algorithm history consists of ongoing tweaks and changes.
Hubspot
MAY 21, 2013
If you''re drinking the inbound marketing Kool-Aid and regularly publishing content online, there''s a good chance you may have experienced content theft at one point or another. To help combat the internet thieves of the world, you’ve got to be prepared. After all, you signed up to be a marketer -- not the content police.
Hubspot
DECEMBER 19, 2014
Inbound marketers are constantly on alert for changes in Google''s ever-evolving algorithm. Pirate: A search filter designed to prevent sites that have a lot of copyright infringement reports (as filed through Google''s DMCA system) from ranking well in Google''s listings. but that doesn''t mean we don''t miss one every now and then.
Adobe Experience Cloud Blog
MAY 21, 2015
Author: David Lizerbram Imagine you’re a marketer at GMO-free Food Co, a company that sells organic, GMO-free snacks. You hit “Publish”, the post is a hit, and everyone’s lining up at Whole Foods Market to buy your healthy treats. that’s the beautiful sound of return-on-investment (aka every content marketer’s dream).
Scoop.it
MARCH 23, 2023
The internet ushered in the information age, and today, more than ever, we can access any kind of info with a few clicks on the internet. Content curation is the process of gathering, restructuring, and distributing content from various other sources on the internet. But when done poorly, it can affect your marketing goals.
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