SpotMe Blog
JULY 28, 2023
You can check people in, distribute name badges, and message attendees. The 15 Best In-Person Event Platforms #1 SpotMe Named a Leader in The Forrester Wave : B2B Event Management Technology, Q1 2023 report and a Market Leader in Research In Action’s Vendor Selection Matrix Report – Marketing Event Management: The Top Global Vendors 2023.
6sense
DECEMBER 8, 2021
And as Forrester pointed out, the switch to virtual events netted “broader reach, better attendee data acquisition, and extension of value beyond the physical date.” The truth is that while the sudden disappearance of in-person events threw our 2020 marketing strategy into a tailspin, it also had some benefits.
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Ambal's Amusings
JULY 22, 2010
For example, how can trade show marketing strategy be consistent with blogging and other social media strategy? Problems arise when marketers think that social media is a stand-alone strategy or that trade shows are an island. Forrester Blog for Interactive Marketing Professionals. Ardath Albee.
The Effective Marketer
MAY 9, 2011
Besides the rise of social media as marketing channel, the emergence of marketing technology, more specifically Marketing Automation systems, in which you can configure the automated distribution of content to customers and prospects has been changing the way marketers see and create conent. What used to be clear roles (i.e.
6sense
AUGUST 28, 2021
And as Forrester pointed out, the switch to virtual events netted “broader reach, better attendee data acquisition, and extension of value beyond the physical date.” The truth is that while the sudden disappearance of in-person events threw our 2020 marketing strategy into a tailspin, it also had some benefits.
The Effective Marketer
MAY 27, 2015
If you don’t subscribe to Gartner, Forrester or other analyst organization then getting the reports is more difficult but not impossible as vendors mentioned in the report will showcase the document on their websites and allow people to download for free. Youtube can be a good source of information to catch product demos and reviews.
Allocadia
JUNE 7, 2019
According to Forrester , B2B marketing executives are not in denial. It’s a kind of lens to judge the value of activities, giving these marketers data and reason for why they’re spending budget on a new trade show or asset. With this release, we’ve applied data-driven discipline and focus to the customer journey.
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