Convince & Convert

JUNE 24, 2010

I’ve been in marketing or advertising (online or otherwise) for 20 years. That’s something sorely missing from a lot of traditional advertising, where veracity is neither required nor particularly encouraged. So in my opinion it is more the live experience which will help to sell and share.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Convince & Convert

AUGUST 10, 2010

Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining. Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. JF : Hyper-targeting.

Paid Content 135

Paid Content CRM Paid Search Agency Social Media 135

SpotMe Blog

JUNE 29, 2023

According to recent estimates, the top 15 pharma companies spend over $50 billion annually on marketing in the US alone. The majority (over 60%) of pharma marketing budgets are allocated to sales representatives who directly market to physicians and specialists. Social media and advertising help reach patients.

Paid Content 52

Paid Content Webinar Metrics Marketing Budget Marketing & Strategy 52

Magisto

MARCH 31, 2019

Phone (outbound and inbound calls) In 2016 51% of all digital ad budgets were spent on mobile. 80% of social media time is spent on a mobile device. 33% of consumers start mobile research with a branded website, only 26% with a mobile app. Direct mail marketing yields, on average, a 13-to-1 return on investment ratio.

Conversion 60

Conversion Word of Mouth Touchpoints Mobile Advertising 60

B2B Digital Marketer

AUGUST 25, 2020

If you give them the opportunity to share their thoughts and opinions. I believe in that direct marketing strategy that you’re putting out there. Um, but sometimes people just put these big marketing budgets together and it’s all about placement and things like that. Now it’s become easy.

Personalization 52

Personalization Marketing Budget Work Management Enterprise Management 52

Content Standard

OCTOBER 2, 2020

That’s why we’ve put together this list of 365 marketing quotes, by or for marketers, from the best and the brightest in history. ” — Adolph Ochs “Advertising is only evil when it advertises evil things.” That’s the best kind of advertising.”

Paid Content 117

Paid Content Top of Funnel Planning Paid Search Agency 117

Convince & Convert

MAY 10, 2012

And I was so mobilized by this, I wrote a post on Saturday and used it to ignore my in-laws, which is probably a bad call long term. every person who comes to your site actually costs you money, doesn’t make you money unless you’re selling advertising. The takeaway here is that marketers aren’t ready for this.

Work Management 114

Work Management Mobile Marketing Marketing Management Mobile Advertising 114

Convince & Convert

FEBRUARY 23, 2012

That’s my professional podcast opinion after three episodes. It’s on the go, it’s on mobile devices, and people typically aren’t scrolling through pages and pages of search results. We monitor mobile-ly, we monitor by laptop at the end of the day, and our Social Media Coordinator comes in every day.

Social Media 119

Social Media Paid Content Media Paid Search Agency 119

Anteriad

APRIL 25, 2023

Banner ads A web banner or banner ad is online advertising delivered by an ad server. It embeds the ad in a web page with the hope of attracting traffic to the advertiser’s website. Usually, advertisers use ad networks to serve their advertisements, resulting in a higher quality ad placement.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Banner ads A web banner or banner ad is online advertising delivered by an ad server. It embeds the ad in a web page with the hope of attracting traffic to the advertiser’s website. Usually, advertisers use ad networks to serve their advertisements, resulting in a higher quality ad placement.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Online Marketing Institute

JULY 31, 2009

Direct marketing lists? The topic is ROI measurement of Marketing initiatives. This problem is very intriguing and in my humble opinion existing processes and solutions are either rudimentary or broken. I would love to hear your opinion and your reader's views on this topic. Lead farming? Prospect lists?

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Webbiquity

MARCH 11, 2013

Online advertising doesn’t directly affect organic search, but it is a vital component of online visibility and can support social and content marketing efforts. This is where ‘Influencer Marketing’ comes into play. Marketing Research Chart: Does your organization have an inbound strategy? .”

Paid Content 100

Paid Content Paid Search Agency Optimization Advertising Agencies 100