Martech
JULY 19, 2022
Digital experience platform Sitecore has announced the availability of Experience Management Cloud (XM Cloud) representing the transition of its core CMS solution, as well as associated capabilities like personalization, to a modern cloud architecture. ” Composability as an option.
TrustRadius Marketing
APRIL 29, 2022
A consumer’s digital experience depends entirely on your ability to control and improve it. A digital experience platform’s goal is to provide you with the tools to improve customer journeys. This is why so many companies have opted to use the many digital experience cloud services available.
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ClickZ
JANUARY 29, 2020
The challenge for marketers in 2020 will not be encouraging adoption, but rather creating a smooth, informal, and continuous customer experiences. Acquia was created to help brands build incredible customer experiences on an open source CMS. At first, “customer experience” meant websites. Today, it means something much bigger.
Martech
FEBRUARY 10, 2022
“The pandemic has made customer journeys more digital than ever before,” said Tom Bianchi, VP of marketing EMEA at Acquia, in a recent webinar. “We We believe marketing technology can help improve those digital experiences – helping your brand grow and increase revenue.”. A big chunk of this was driven by COVID-19,” he said.
Valasys
AUGUST 14, 2019
Prelude: A content management system (CMS) manages the creation & manipulation of digitized pieces of content. Customization improves the path of digital experience. A CMS supports multiple users in a collaborative environment. The features of CMS vary widely. over stateless or loosely coupled APIs.
ClickZ
AUGUST 16, 2022
In 2020, Google announced that it would be working to make third-party cookies obsolete. The initial goal was to do so in two years, but the transition has been slow as Google further pushed the date to 2024. With that said, here are several alternative ideas for creating personalized, targeted messages without the need for third-party cookies.
Martech
OCTOBER 12, 2023
Digital experience platform Optimizely has rebranded its main offering as “Optimizely One,” seeking to offer the flexibility of composability as well as the simplicity of a single workflow. Composability offers the possibility of integrating solutions from third-party vendors into the platform. Optimizely One.
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