Unbounce
NOVEMBER 13, 2021
White papers make terrific lead magnets —content you provide to visitors in exchange for their contact info. Or, you could use a file hosting option like Google Drive or Dropbox. It alternates colors and textures to break up content and highlights the star of the show—the lead magnet form—with an orange background. Human Made.
Martech
OCTOBER 6, 2022
At Optimizely’s Opticon 2022 conference, the lead theme was Boundless Digital Invention. The two chief supports for digital invention turned out to be collaboration and experimentation. Dig deeper: Enterprise digital experience platforms: A marketer’s guide. Star Tribune’s subscription success.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Brandpoint
NOVEMBER 9, 2021
Heck, what will Google want? Whether you’re Microsoft or a one-person shop, you need to provide an exceptional, personalized experience. The (continued) rise of DXP The phrase Digital Experience Platforms has become a buzzword over the past year now that all-in-one platforms like Acquia have embraced the methodology.
Martech
FEBRUARY 1, 2022
A digital experience platform, also called a DXP, is software that enables the creation, management, delivery and optimization of digital experiences in a variety of channels and contexts. Is your marketing team ready for the future of content and experience management? What DXPs do.
chiefmartech
AUGUST 29, 2022
For startups and specialist apps, integrating with the leading platforms in their category has become a must-have, not nice-to-have, requirement in order to win customers. your DXP) vs. having humans do manual service labor (e.g., building a website on top of your DXP), the relationship with the customer started to get blurry.
Valasys
AUGUST 14, 2019
Personalization lies at the heart of building an effective platform for optimizing the digital experiences of the users across multiple channels. Enhances the Digital Experience Platforms : . It optimizes Personalization : .
RebelMouse
APRIL 8, 2024
What News Websites Need to Succeed Online As a publisher, you need more than a content management system to boost online visibility — you need the right platform and playbook for publishing success. While high-quality content is crucial for marketing and increasing traffic from Google Search, it's ineffective on a poorly designed website.
Expert insights. Personalized for you.
126 
Let's personalize your content