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How PR and Social Media Can Work Together

Webbiquity

For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog. The social media release also links back to the company’s LinkedIn and Twitter accounts. The social media release is used for blogger outreach. Since many (most?) Share this on Bebo. Share this on del.icio.us.

PR 100
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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. Social Mention. blogs, microblogging sites, social networks, etc.).

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Mastering Off-Page SEO: Boosting Your Website’s Visibility

Optinmonster

Increased Website Visibility Off-page SEO techniques, such as social media marketing and influencer outreach, can significantly expand your website’s reach and visibility. Includes link building, social media marketing, influencer outreach, online reputation management, and brand promotion.

SEO 76
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Book Review: Social Media Marketing

Webbiquity

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

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Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Rachel Hunt supplies valuable guidance on how to use social networking, award submissions, guest blogging, speaking opportunities and original research to maximize the impact of PR efforts. Social Media Press Releases and Blogger Outreach. The Art of Creating a Social Media Press Release by Socialfish.

PR 100
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Upgrade your lame agency website into your social media brand HQ

Biznology

Social media and its social networks may feel like a home to some of us, but they’re really just private public spaces, similar to coffee shops, the Politics & Prose reading area, or the conference or ballroom at the Rosslyn Marriott. What we do own is our own properties.

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Book Review: Social Media Marketing – An Hour a Day

Webbiquity

The book focuses primarily on using social media to engage in brand conversations with consumers; certainly a critical application, but little acknowledgment is given to other uses of social media marketing including content sharing, media outreach and influencing the influencers. Share this on Bebo. Share this on del.icio.us.