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Is Salesforce.com a Player in Marketing Automation Software?

Webbiquity

In this case, we suggest seeking out a best-of-breed vendor, such as Marketo , Eloqua , Genius , Manticore Technology , Genoo or the wide variety of other systems. It has the necessary tools and capabilities for very basic marketing activities such as limited email marketing and campaign management. Share this on Bebo. Share this on Facebook.

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Manticore VII Marketing Automation and Lead Generation Released

Webbiquity

It competes with vendors such as Marketo , Eloqua , Marketbright and Genoo. At the request of customers, email delivery and tracking capabilities were added in 2004, and the firm’s product has now evolved into a full marketing automation suite. Privately held and self-funded, Manticore has grown at a 50+% clip since 2005. Tweet This!

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Book Review: eMarketing Strategies for the Complex Sale

Webbiquity

Marketing automation systems—from vendors like Eloqua , Marketo , Genoo , Manticore and others—are great tools for moving prospective buyers along the path from interest to desire to action. But they’re just that: tools. Share this on del.icio.us. Post this on Diigo. Share this on Reddit. Stumble upon something good? Share this on Mixx.

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Marketing Automation: Like Bringing a Gun to a Knife Fight

Webbiquity

I recently had the opportunity to sit down with Steve Woods , CTO and co-founder at marketing automation provider Eloqua, for a wide-ranging conversation about the future of marketing and the challenges faced by those adopting marketing automation / demand generation systems. Here are six key points that surfaced from our conversation.

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Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

Among the tools noted are Omniture (web and social media analytics), Eloqua (marketing automation / demand generation software) and Twitalyzer (Twitter-specific measurement). How to Reach Out to Bloggers by Chris Brogan. “Are you hoping to connect with bloggers and get the word out about your product or service? Share this on Bebo.

PR 100
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Could Facebook become a Lead Nurturing platform?

Buzz Marketing for Technology

When you think of lead nurturing platforms you typically think of firms like Eloqua, Marketo, Aprimo, LeadLife, Market2Lead, Silverpop, even Salesforce.com is getting into the lead nurturing space. But Facebook? Tweet This! Share this on Facebook. Share this on Linkedin. Share this on del.icio.us. Share this on Reddit. Email this to a friend?

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Social Media Success Stories

Anything Goes Marketing

Great success indeed - Eloqua crew welcome in Atlanta anytime!! The post was then picked up by other social media hubs such as StumbleUpon and Digg which pushed additional traffic along with search engine traffic. StubleUpon , Digg , Facebook , Blogger , web 2.0 Twitter tip: Keep your network updated as to where you are.