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Virtual Event Platform Comparison: 2022 Virtual Event Tech Guide

SpotMe Blog

Our virtual event platform comparison helps you pick your next virtual event solution. There has never been a wider selection of tools to create virtual events. Be strategic before starting your virtual event platform comparison. The type of event or conference, and the goals you have are critical factors.

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Demystifying Engagement: How to Connect with Your Audience

Lead Liaison

Connecting with your audience is vital to demystifying any form of engagement when it comes to event management. Liz King graced InEvent’s 360° event to shed more light on how to connect with your audience. Liz has experience in virtual and hybrid events for about ten years. CTRL ALT DLT event in 2017.

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Differentiated Marketing for Professional Services

Hinge Marketing

This strategy is called differentiated marketing. Differentiated Marketing Defined. In Differentiated Marketing a firm pursues multiple target markets using different marketing strategies for each. To reach this segment, the firm attends restaurant trade shows, partners with trade associations, and invests in online advertising.

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Differentiated Marketing for Professional Services

Hinge Marketing

This strategy is called differentiated marketing. Differentiated Marketing Defined. In Differentiated Marketing a firm pursues multiple target markets using different marketing strategies for each. To reach this segment, the firm attends restaurant trade shows, partners with trade associations, and invests in online advertising.

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9 B2B Marketing Trends to Watch in 2020

Circle Studio

Customer experience (CX) has emerged as the key to creating genuine differentiation and sustained competitive advantage in the “age of the customer.” Live streaming events as an alternative to webinars. Experiential marketing and immersive live events. Snackable” short-form videos for use on websites and social media content.

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Marketing Planning Process for Professional Services

Hinge Marketing

Management is accountable for providing enough resources to ensure the marketing plan has a reasonable chance to succeed. High-growth firms use their marketing strategy as a differentiator. These are called your differentiators, and they must pass three tests. It’s best to try for three to five good differentiators.

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Sales and Marketing Alignment: 45 Experts Explain How To Connect The Dots

SnapApp

Sales leaders don’t spend time with marketers from different functions like events, demand gen , web, and marcom. 3: Work trade shows together. We go to a lot of different trade shows and usually send a combination of marketing and sales people. MaconRaine | Managing Director. . . Franco Caporale.