Lead Scoring Model: Building a Framework to Drive Conversion
Act-On
APRIL 26, 2024
Set your MQL threshold This is it. Once you have the answer, set your MQL threshold. Some of these activities might be direct triggers to sales, such as requesting a demo or filling out a “contact us” form. Let’s look at another lead scoring example with Debbie and Tyson. Need more ideas? Just ask your SDRs. The big moment.
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