PR and Marketing Professionals See Responsibilities Overlapping in Near Future
KoMarketing Associates
APRIL 24, 2017
The “Global Communications Report 2017” from the USC Annenberg School for Communication and Journalism recently discovered that 45 percent of in-house PR professionals believe public relations will become more closely aligned with marketing in the next five years. About 47 percent of PR agency professionals said the same.
Let's personalize your content