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DemandBase Adds Real-Time Access to Web Visitor Identities

Customer Experience Matrix

Summary: DemandBase has added real-time access to its data identifying Web site visitors, enabling Web sites to deliver customized pages. It’s more than a year since my original post about DemandBase. According to DemandBase, this compares with one to two seconds for conventional IP address look-ups. Clever folks.

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DemandBase Creeps Up the Value Chain

Customer Experience Matrix

I had a nice little chat with DemandBase two weeks ago. That is, they take business data from several including sources Hoovers, D&B , LexisNexis , AccuData , BusinessWatch Network , Jigsaw ) and merge it into one big contact list that people can use for outbound promotions or to enhance their own files.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) I’m sure I forgot a few.

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The B2B Marketing Party of the Year: The Marketing Cloud Party at Dreamforce 2009

Adobe Experience Cloud Blog

They include: Jigsaw, Hoovers, Pivotlink, On24, Demandbase, and Marketo. Details: Brought to you buy a slew of great sponsors- Marketo, Jigsaw, On24, Pivotlink, Hoovers, Demandbase- All you have to do to attend is register at The Marketing Cloud website. . When: Thursday, November 19, 6pm Where: The ultra-fabulous St.

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Marketo Sales Insight Expands Salesforce Access to Marketing Data

Customer Experience Matrix

This can be integrated with Demandbase and Jigsaw to download the names of contacts at those firms. Tags: sales force automation demand generation marketing automation marketing and sales integration marketo lead management eloqua.

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The 6th Annual MarketingSherpa B2B Marketing Summit in San Francisco

Adobe Experience Cloud Blog

Demandbase was excited to talk about their successful webinar, All Star Email Campaigns , a must see for any B2B online marketer. Tags: Lead Management Landing Page Optimization Lead Scoring MarketingSherpa B2B Marketing Summit Sales and Marketing Alignment. If you couldn’t attend, there is another summit in Boston on October 5 and 6.

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Social CRM: The Latest Evolution for Managing Customer Relationships

Adobe Experience Cloud Blog

Accessing sites like Demandbase, LinkedIn and Jigsaw from the tools already in use. Tags: Demand Generation Lead Management Modern B2B Marketing Modern B2B Sales Social Media social crm. Providing the option to pass back leads to marketing for further nurturing.

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