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Email Deliverability and Data Quality

ANNUITAS

Last week at the Atlanta Eloqua User Group Meeting, email deliverablity and privacy expert, Chris Arrendale of InboxPros , shared his knowledge on deliverability and privacy essentials. Email deliverability is one of those things that you can never know too much about and Arrendale knows more than enough and loves to share.

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The Ultimate Guide to the B2B Marketing Automation Solutions

Valasys

b) Optimum Email Deliverability. Marketing automation solutions not only ensure that your messages are being delivered but also figure out & fix the low deliverability rates. Learn More: AB Split Testing | Optimize Your Digital Marketing Funnel. l) Optimized Social Outreach. c) Landing pages. f) A/B Testing.

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The Truth About Intent Data

Rev

If you have a marketing automation platform — like Marketo, Oracle Eloqua, HubSpot, or Pardot — then you are probably using intent data. Marketers can try to gain first page ranking through search engine optimization or pay for clicks through Google, Bing, or other search engines. First, what is intent data? But interests change.

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Account-based Marketing Benchmarks: Blocks for a Solid Foundation

DealSignal

Analytics: Measuring & optimizing your ABM programs 6. Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement. The gold standard is a 95-100% deliverability rate, so you should seek a guarantee from any data vendor that they will provide that level of quality. You’re scaling.

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Jack of All Trades or Master of One? A Teamlancing Guide to Helping Freelancers Succeed

ClearVoice

Although both teamlancing and outsourcing share similar characteristics, such as using external sources to perform a specific task, function, or produce a deliverable, teamlancing is a little different. Teamlancing can provide brands with deliverables in a matter of days rather than weeks or months, and without all the risks or overhead.

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The Starting 5 for a Winning ABM Strategy

DealSignal

Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement. The gold standard is a 95-100% deliverability rate, so you should seek a guarantee from any data vendor that they will provide that level of quality. Measuring & optimizing your ABM programs. Data: Can I optimize my target personas?

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Delivering Episode 31: Oracle’s Jason Witt on the Partnership Between Creative and Code

Litmus

So we’ve got Responsys and then we also have Eloqua. And Eloqua tends to be more on that B2B side. Jason Witt: And so, it’s a little bit more hands off with the Eloqua clients just because of the fact that they typically are smaller to mid-size companies. And so, we came into to try to help them optimize all of that.