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This is How Blockchain Could Change Digital Marketing Forever

Hubspot

Mark Zuckerberg has become the fall guy for a problem that extends far beyond Facebook: our personal data can easily be bought and sold to advertisers. Because Blockstack’s network is built on blockchain-verified signatures, your personal data remains with you instead of existing on servers owned by your application.

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How Your Competitors’ Earned Media Can Power Up Your Content Marketing

ClearVoice

And the nature of editorial outlets is that most published pieces will be out of date after a year. Note, though, that while editorial outlets are hungry for “hot takes” from known personalities and controversial voices, the hot take style tends to annoy people as much as it engages them. Write a rebuttal.

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Using Content To Create That Zero Moment Of Truth

Marketing Insider Group

Michael Brenner: It really comes down to any company that’s trying to reach new customers. love talking to them about how content marketing, as opposed to advertising, is a way to gain more customers as opposed to spending your way to get there. Every other business, any other business no matter how big or small.

P2P 100
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ITunes Allows Radiologists To Save, Sort And Search Personal Learning Files

Buzz Marketing for Technology

ITunes Allows Radiologists To Save, Sort And Search Personal Learning Files. "Most published medical papers are available on the internet in a PDF format now," said Li Jun Qian, MD, lead author of the study. > read more Faster Music, Movie Downloads Possible With New P2P System (Apr. Share Blog Cite. Encryption.

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30 B2B Social Media Tips for 2016

KoMarketing Associates

As social media has grown, so has the opportunity for businesses to reach customers and potential customers. I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person).

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Social Media’s Common Denominator

Wondering Out Loud

Whether the market is B2B or B2C they are both, in the end, P2P. To be successful the person making the sale has to build a relationship with the buyer. The company uses Twitter to promote their specials and communicate directly with customers and employees. Tags: Social Media B2B C2C P2P.

P2P 40
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The Ultimate Guide to Nonprofit Fundraising

Hubspot

With individual fundraising — also known as personal fundraising — you can ask people within your network, such as friends, family, or colleagues, to donate to your cause. Events are a common individual and peer-to-peer (p2p) fundraising method — meaning your supporters (not volunteers) are encouraged to raise money on your behalf.