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Social media in B2B: from platforms to content… Ten years later.

Exo B2B

We were asking ourselves this question almost ten years ago in this blog post , with statistics from eMarketer dating back to 2009. Here is one of the graphs from the eMarketer study. Note that this report lists the use of social media by marketers only and not by all, including customers. Cultural difference?

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Digital Marketing Trends: 11 Must-Follow Marketing Trends In 2022

seo.co

Drawing up a well-rounded campaign now requires marketers to be more agile and customer-centric when promoting their brand’s offerings. According to Forrester , in 2021, the customer service interactions via digital avenues are projected to increase by 40%. Customers want it, and brands that deliver it win.

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11 Must-Follow Digital Marketing Trends In 2021

seo.co

Drawing up a well-rounded campaign now requires marketers to be more agile and customer-centric when promoting their brand’s offerings. According to Forrester , in 2021, the customer service interactions via digital avenues are projected to increase by 40%. Customers want it, and brands that deliver it win.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

ForresterForrester Research, Inc – An independent research company that provides pragmatic advice to global leaders in business and technology. ExploreB2B – Explore B2B – A publishing platform for professionals. Find New Customers www.findnewcustomers.com. Cambridege, MA – [link].

Twitter 100
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Measuring the Best Times to Post on Social Media

Sprout Social

Managing multiple accounts makes it hard to know the best times to publish on social media. But knowing all the possible times in the day can make publishing simpler. Jump to LinkedIn. Twitter is still one of the fastest ways businesses communicate with customers via social media. Jump to Twitter. Jump to Instagram.

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B2B Lead Generation Blog: The One Piece Of Advice You Cant Generate Leads Without

markempa

Start By Defining A Lead Roy Young , President with Ann Handley, Chief Content Officer, MarketingProfs All Sound And Fury, Signifying Nothing: Executing Your Lead Generation Plan Mike Schultz , Publisher, RainToday.com and Principal, Wellesley Hills Group B2B Sales Lead Success Checklist M.H.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Search Engine Journal) 97% of marketers incorporate customer data into their decision-making process. LinkedIn) An ABM strategy can boost marketing revenue by 208%. Venngage) Bloggers who publish 2-6 times per week are 50% more likely to report strong results. WARC) 94% of B2B marketers implement ABM strategies.