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Leads, Contacts, Accounts, and Prospects – Making Sense of It All When Using CRM and Marketing automation

Lead Liaison

Let’s talk about CRM objects for a minute. If you look at most major CRMs like Microsoft Dynamics or Salesforce.com , you’ll notice a few different objects: Leads, Contacts, and Accounts. We use Inbound Marketing to connect with those people and build a personal experience. It’s time to get personal. Not at all.

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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

” Convergence: Technology, CRM & Social Media. He comments, “Salesforce.com is a good example. There are a lot of strong personalities on the sales side, and, generally, I’ve seen it work best when sales is in trouble—when you’ve got a VP of sales saying, ‘Help me. And you can show demos.

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PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

” Convergence: Technology, CRM & Social Media. He comments, “Salesforce.com is a good example. There are a lot of strong personalities on the sales side, and, generally, I’ve seen it work best when sales is in trouble—when you’ve got a VP of sales saying, ‘Help me. And you can show demos.

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Engagio Releases Unified Account Inbox to Unlock Insights Buried in Email

Engagio

It’s the bridge between prioritizing accounts, coordinating programs and accelerating revenue creation, and it’s a necessity for sales teams that understand the importance of strategy and personalization.”. Sales reps receive the information where they already spend time, in Salesforce.com, via a Google Chrome extension, and email alerts.

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The Ultimate Sales Enablement Combo: Video and CRM

Vidyard

Editor’s note: This blog post originally appeared as contributed content on the Salesforce.com blog. As we’ve found, using video in combination with your CRM can help you answer all of these questions. It’s engaging and it’s the next best thing to being somewhere in person.

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Sales 2.0: Marketing Automation & Salesforce Chatter

LeadSloth

This morning we saw a demo of Salesforce.com Chatter , a collaboration tools integrated with Salesforce.com. Think Facebook built into Salesforce.com: it looks just like the Facebook timeline, but it is built around your sales processes. Salesforce.com Chatter Screenshot. is all about.

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Marketo Sales Insight Expands Salesforce Access to Marketing Data

Customer Experience Matrix

Marketo today officially launched “Sales Insight”, an application that makes prospect activity history directly available to sales people from within Salesforce.com. I had a personal demonstration last week (are you impressed?), but there’s an online demo that seems to cover pretty much the whole product.

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