Metadata

SEPTEMBER 28, 2023

After a few months, still nothing, and at that point, I was convinced our audience either wasn’t on social media or they didn’t want to hear from us. Either way, I was ready to launch paid social into the sun—until I met my now-teammate Joe Hill. Before meeting Joe, I’d lost faith in lead gen. It was dead to me.

Paid Content 52

Paid Content Paid Social Agency Cost per Lead Advertising Agencies 52

LeadSquared

NOVEMBER 22, 2019

Here, the CPC is low when compared to other platforms and the conversion rate is high (if your campaign is well targeted). But, from experience, we can tell you that Facebook will not generate many qualified leads. When you are optimizing your Facebook campaign, if you aim to get leads – you can try out the CPC bidding.

PPC 52

PPC Lead Ranking Planning CTR 52

Buffer

AUGUST 22, 2019

Pinterest is somewhat of a sleeper in the social media world. For example, one company found that changing the phrase “Request a quote” to “Request pricing” resulted 161.66% increase in clicks to its lead gen form. It uses social proof to back up its message. YouTube drives significant traffic for Daily Harvest.

Paid Content 72

Paid Content Planning Landing Pages Paid Search Agency 72

Webbiquity

SEPTEMBER 19, 2023

Image credit: Alexander Shatov on Unsplash As noted here previously, LinkedIn is the Tom Brady of social media platforms for B2B marketing ; there is no close #2 (though Twitter may yet hold on). When naming your campaign, use descriptive names with dates, e.g., “2022-06 Automotive Market Ebook Download with LI Lead Gen.”

Linkedin 287

Linkedin Advertisements Advertising Practices 287

Optinmonster

FEBRUARY 27, 2024

The platform gives you in-depth details on traffic stats, ads cost-per-click (CPC), domain comparisons, backlinks analytics, and keyword difficulty. Manychat Facebook Messenger , WhatsApp , and Instagram are all good sources for lead generation. But engaging with leads across these platforms can be time-consuming.

Marketing Automation Services 85

Marketing Automation Services Budget Programs Tools Work Management 85

Single Grain

DECEMBER 8, 2023

The world’s largest professional network doesn’t quite make it on the web’s top 20 most-visited sites (it’s #21), while other platforms that also have advertising programs, including Google, YouTube and Facebook, all dominate the top 3 with billions of users between them. The answer is simple.

Paid Content 105

Paid Content Paid Search Agency Linkedin Cost Per Thousand 105

SocialPilot

JANUARY 16, 2024

Welcome to the ultimate list of 200+ social media statistics that’ll make your jaw drop. billion active global social media users, that’s 60.6% And if that doesn’t make your eyebrows shoot up, consider this: every single minute, YouTube gets flooded with 500 hours of fresh video content.

Social Media 113

Social Media Statistics Media Cost Per Thousand 113