Liveintent

JUNE 15, 2021

“CPM, CPC, and CPAs are going to go up. ROAS is going to go down. And they can’t do that if their data is locked behind Facebook’s walled garden, never to be activated outside of that singular platform. SimpleHealth , a forward-thinking reproductive wellness organization, has been doing just that.

ROAS 62

ROAS Paid Search Agency Cost Per Thousand CPM 62

Unbounce

SEPTEMBER 16, 2021

The key to maximizing your return on ad spend (ROAS) is to be highly strategic in your audience targeting, keyword usage, and landing page design. As you may have heard, Pay-Per-Click (PPC) is a competitive game. In 2019, small businesses spent between $9,000 and $10,000 per month on PPC , with Google making an average of $116.5

Landing Pages 145

Landing Pages PPC Paid Content Optimization 145

Single Grain

MAY 11, 2023

Can you believe that it’s been nearly three decades since the first online ad graced us with its presence? That’s right. In 1994 , the very first banner ad appeared on a previous iteration of today’s tech site, Wired. It marked the dawn of a new era of digital marketing that would transform the world into the digital landscape we know today.

Paid Content 52

Paid Content Cost Per Click Advertisements Advertising 52

DAGMAR Marketing

JUNE 14, 2019

There’s a key, however, to unlocking much of the mystery, and it’s as simple as using a concept we call Reach, Relevance and Response. In this guide, I’ll share how you can use this approach to tame the wild paid search beast and give you specific to-dos for an audit process that will result in better performance from your PPC budget.

PPC 78

PPC Paid Search Agency Lead Scoring Lead Ranking 78

SendX

SEPTEMBER 9, 2018

The thing is, if you don’t know what you’re doing, Google Ads can be the fastest way to lose your money. Thanks to the high ad prices, and the fast evolving competition with huge budgets. In this guide, I’m going to show you EVERYTHING you will ever need to dominate your competition on Google and make this powerful Ad Network work for you.

Paid Search Agency 151

Paid Search Agency Ads Google Cost Per Click 151