Paul Gillin

SEPTEMBER 25, 2016

I just bought a very nice Ricoh SP C250DN color laser printer from Adorama for the crazy low price of $66, including shipping. But the kicker is that replacement toner cartridges for this sucker cost over $200 each. The friggin’ think arrived 22 hours after I ordered it. Nice job, Adorama! Here’s what I don’t get.

Pricing 50

Pricing Price Order Cost 50

Paul Gillin

JULY 26, 2015

The delay cost us a day of travel. We were excited about exploring the area and taking advantage of the much lower housing and living costs. The closer our search took us to Philadelphia, the higher the prices went. It was then that I noticed one wheel bouncing down the median strip and another rolling down the middle lane.

Longwood 50

Longwood Pricing Price Cost 50

Paul Gillin

MARCH 13, 2012

Many US vendors assume that success in emerging markets is a matter of selling their North American products at a lower price, but this ignores the different ways in which IT is evolving in these growing economies, Ng said. Misperception: Emerging markets are extremely cost-sensitive. Reality: A wide range of customer needs exist.

Planning 50

Planning Forecasting Mobile Marketing Paid Search Agency 50

Paul Gillin

MARCH 13, 2012

Volume is going way, way up and price is going way, way down,” he said of the new software market. “If But the most startling changes Gens outlined concerned the software applications market, where downloadable free and low-cost apps are redefining the economics of the business. Frank Gens (photo by Jeff Ballard via Twitter @jballard).

Work Management 50

Work Management Marketing Management Word of Mouth Mobile Marketing 50

Paul Gillin

AUGUST 19, 2011

No, there are three options the owner of the Howard Johnson Inn has: Cut prices and compete for low-margin budget travelers; Invest what it takes to fix the problem; Hang out a sign that says, “Under new management.&#. If you’re the owner of the Howard Johnson Inn, how do you solve this problem? Certainly not with advertising.

Marketing Management 50

Marketing Management Advertising Agencies Business Marketing Budget 50

Paul Gillin

OCTOBER 21, 2010

None cost more than $50. The retail price is $200, but you can find perfectly good older versions for as little as $30 online. Even at the higher price, it’s a good value. I also hope you’ll share your favorites as comments so we can all become more productive. The Desktop Basics.

Product 50

Product Co-Registration Webcast Work Management 50

Paul Gillin

AUGUST 29, 2012

The new Dry Max line featured an absorbent gel that improved diaper efficiency while cutting materials and costs by 20%. The thinner diapers addressed the number one complaint of diaper customers, which was bulk, while also reducing cost and environmental impact. As complaints piled up, a conspiracy mentality took hold.

Paid Search Agency 50

Paid Search Agency Advertising Agencies Facebook Customer Satisfaction 50