vendor 
Salesforce Marketing Cloud
MARCH 4, 2024
Learn what's new Gaps in basic AI understanding reveal room for growth The research reveals organizations worldwide are embracing AI across various CRM use cases. People need to know the specific use cases each type of AI enables, the anticipated business outcomes, and how to design a strategic plan for AI grounded in those goals.
Sprout Social
AUGUST 21, 2023
It also refers to the study of how to optimize impact and reduce the risks and/or consequences of AI. Algorithmic bias and discrimination Since it learns from data, a poorly constructed or trained AI can demonstrate bias against underrepresented subsets of data. Misinformation and disinformation Like humans, AI isn’t perfect.
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Martech
MARCH 14, 2023
Content production Vendors have been touting AI’s ability to improve creative productivity by eliminating mundane tasks for years. While caution is warranted in mistaking its answers for actual field research, it can: Clearly refine the design of surveys and focus studies by providing a baseline for testing hypotheses and methodologies.
Marketing Insider Group
JULY 19, 2010
There are 3rd party companies that boast the “Immediate warm transfer” of a prospect searching your web site, but this is not always the case, and can be costly. The Representative also needs to have the specific piece of content available in case the prospect would like it re-sent. The key is to reach the prospect within 48 hours.
Buzz Marketing for Technology
JUNE 27, 2008
This study has been led at Microsoft Research Redmond lab by Eric Horvitz and Jure Leskovec, who was an intern at the time. ’&# And obviously, this study covered only users of Microsoft messenging system. Case Study: Papa Johns Pizza Company Slices Travel Costs with GoToMeeting Corporate Citrix Online. Recommended.
Buzz Marketing for Technology
JUNE 27, 2008
So, that’s the case for using scenarios. It’s easy to lose sight of the fact that most people who build elearning aren’t the high profile vendors talking about $100,000 courses. One training manager told me that they used to send their staff out to learn Flash programming. In fact, it’s the future.
Online Marketing Institute
NOVEMBER 2, 2010
Our recent Project Open Kimono is one example -- a living B2B case study tracking our most recent content marketing campaign: the B2B Marketing Manifesto. The Return on Effort Study examines the variable of time in the evaluation of fundamental marketing tactics. But we do fight this tendency. Learn more. All rights reserved.
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