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KickFire’s all-new IP-to-company API Aims at Optimizing B2B Firmographic Data

Valasys

The Kickfire’s API has expanded to include Trade Name & expands to include the descriptions from Standard Industrial Classification (SIC) & the North American Industry Classification System (NAICS). Identifying the potential new Markets : The first two digits of NAICS or SIC code is an industry title.

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6 Content Marketing Tips That Drives Leads

Marketing Insider Group

Stay away from arbitrary boundaries like SIC codes and Revenue range or employee size. Pages About Michael Brenner Appearances Search Based on Traction Theme by The Theme Foundry Copyright © 2010 B2B Marketing Insider. Instead create personas of people that buy your solutions or products. All rights reserved.

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B2B Lead Generation Blog: Closing the loop to improve lead generation performance

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Their initial target database was comprised of 2000 product driven companies across 20 unique SIC codes.

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Survey Finds Growth in Pipelines and Sales Cycles for B2B Lead.

Industrial Marketing Today

Company news and industry SIC codes tied for third. Copyright © 2010 Tiecas, Inc. The SalesPulse survey also reported that B2B sales professionals found an inbound lead’s location more important than revenues and the number of employees. Wait a minute, isn’t that what Content or Inbound marketing is all about? All Rights Reserved.

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High-Performance Email Marketing for Attracting and Engaging.

Industrial Marketing Today

Go beyond the high-level demographics of SIC/NAICS codes and company size. Copyright © 2010 Tiecas, Inc. And that begins with thinking like an investigative reporter by asking the 4Ws and the 1H questions. They are: WHO : Who are the intended recipients of your emails? All Rights Reserved. of Tiecas, Inc. Resources

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Stop Linking to Our Website or We'll Call Our Lawyers

Hubspot

According to the letter sent by the lawyer, the link from Christine's website resulted in "material financial loses [sic] to the company.". I will say that they offer copyright infringement protection plans on their website, if that sways your decision either way.

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How Lack of Marketing Content Can Derail Your Website Redesign Project

Industrial Marketing Today

I mean dig deeper than just the demographics like company size, job title, SIC code etc. Copyright © 2010 Tiecas, Inc. Don’t be persona non grata – take the time to really understand the persona of the target audience. This will also lower the client’s fear of “you just don’t get it.” All Rights Reserved. of Tiecas, Inc.