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The One-Hour Guide to SEO: Link Building - Whiteboard Friday

Moz

Posted by randfish The final episode in our six-part One-Hour Guide to SEO series deals with a topic that's a perennial favorite among SEOs: link building. Today, learn why links are important to both SEO and to Google, how Google likely measures the value of links, and a few key ways to begin earning your own.

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Best of 2008: SEO Link Building

WebMarketCentral

Unless you are optimizing only for some extremely niche keywords, off-page optimization—building links from other websites to yours—is a critical and significant factor for SEO success. The blog posts cited here, some of the best of 2008 on the topic of link building, provide guidance on how and where to obtain valuable external links.

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Three Ways to Build Links in the Age of Google Penguin

Biznology

Last month, I talked about The Seven C’s of Content Quality , as a way of helping you develop higher quality content. Because the Google Panda algorithm rewards quality content above any other on-page signal, and the Seven C’s serve as a proxy for Panda’s content quality algorithm. Image credit: Getty Images via @daylife.

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What Are Nofollow Backlinks? (And Why They Matter)

seo.co

Table of Contents. Nofollow Links: The Basics. + Why Do Nofollow Links Exist? + How to Tell If a Link Is Nofollow. + The Non-SEO Value of a Nofollow Link. + The Value of Nofollow Links for SEO. Should You Mark Links on Your Site as Nofollow? Tips for Using Nofollow Links. + Source: Moz.

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Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress.

Industrial Marketing Today

You have full control over this SEO technique since you can add, edit code and content at anytime. Making permalinks search engine friendly – a permalink or permanent link, is a URL that points to a specific post, category or page in your blog. What is On Site SEO? A permalink remains unchanged indefinitely.

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Best of 2008: SEO Guidance, Part 3

WebMarketCentral

The 3 Cornerstones of SEO by SEOmoz Duncan Morris recommends explaining SEO to prospective clients using a simple triangular diagram to show the three core areas of SEO: content (on-page factors), technical issues and trust (links and ratings).

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The Guide to Building Linked Unstructured Citations for Local SEO

Moz

The more often websites that are relevant to your location or industry link to you within their own content, the better your chances of ranking well in Google’s organic and local search engine results. Why linked unstructured citations are growing in importance right now Link building is as old as organic SEO.