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Best Social Media Platform for B2B Marketing: Can Twitter Stay #2?

Webbiquity

.” Digital marketer Shane Barker writes that though LinkedIn is the clear #1 choice for B2B marketers, “Twitter is a place to ‘see what’s happening’…87% of B2B marketers use Twitter for content marketing. ” So, Twitter is solidly locked as the second-best social network for B2B marketing, right?

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Avoid Getting Caught in the Next B2B Marketing Crisis

Rev

What I’ve learned is that the actual form of AI we are using is a technology most similar in the marketplace today as Facebook Ad’s Lookalike technology, except this focuses primarily on B2B and is not restricted to a platform, whereas Facebook is focused on B2C and can only really apply the technology within their platform.

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6 Content Marketing Tips That Drives Leads

Marketing Insider Group

If we pay close attention to avoid the common mistakes, content marketing can drive leads that are more relevant, targeted and qualified than a traditional outbound push. If we pay close attention to avoid the common mistakes, content marketing can drive leads that are more relevant, targeted and qualified than a traditional outbound push.

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Big Updates to the NetLine Portal: What You Need to Know

NetLine

Company-Level Enrichment includes website URL, SIC / NAICS codes, corporate social profiles, any installed technologies, and more. AdWords, Facebook Ads, LinkedIn, and any Programmatic tool). It analyzes the filters selected and the CPL you’ve budgeted for; it does not analyze the content itself. premium per enriched lead.

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Maker’s Mark: PR Debacle or Social Media Genius?

The Point

The basic story is this: in February, Maker’s Mark announced that they would be reducing the alcohol content in their bourbon from 45 percent to 42 percent, ostensibly in order to boost supplies of its product to meet high consumer demand. The same message also appeared on their Facebook page (image above.) Let’s translate, shall we?

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Should Companies Manage Their Employees’ LinkedIn Profiles?

Marketing Craftmanship

These brand implications are less significant on Facebook, which is not generally viewed as a business channel.). “Our Providing financial, tax and compliance services to companies in their international explansion.” (sic).

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Best Twitter Tips, Tools and Tactics of 2009, Part 1

Webbiquity

Advising b2b bloggers on the use of Twitter, Doug writes “Twitter is already playing a role in content marketing campaigns — for finding topics, inviting input and promoting the finished pieces. What’s a Retweet? by Social Media Today. 5 Twitter Tools to Help You Manage Unfollowers by WebProNews. It’s all about the engagement.&#.

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